TO DELIVER RELEVANT, PERSONALISED EXPERIENCES, ALL FOUR CUSTOMER EXPERIENCE LEVERS MUST SING TOGETHER IN HARMONY...
Brand is your most precious asset
Make yours different and memorable
We identify correlation between brand sentiment and business KPIs. We use trend analysis (Google, social buzz, macro/micro external factors etc.) to recommend more effective brand communication and messaging.
Communicate with the right people
At the right time and place for the greatest return
We look for opportunities to increase share of voice, optimise and create new content, improve SEO, maximise media mix, and ensure the right messages are delivered at the right time across the whole customer lifecycle.
The product or service you sell
Avoid the discount trap; optimise range, stock and pricing
We simplify the complex mixture of consumer search data and your business data to help you optimise demand forecasts, improve your weekly trade plans to generate better returns, along with using trend forecasting to identify new products and services to meet the future demands of your customers.
Where Brand meets Customer
Maximise this brief, yet critical Customer conversation
Using marketing and commerce generated data mixed with external search and industry data we quickly identify opportunities to improve the point of purchase experience with the objective of increasing conversion. We analyse all brand and commerce touchpoints to design strategic omni-channel customer journeys, that take advantage of the digital revolution to deliver next generation commerce experiences.