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Mediastars XXI edition was full of satisfaction for
Triplesense Reply. The project
Giulietta Test Drive your love reached the 1st place for
ADV On Line and also won the
Banner Category in the same section. A real winning hand. Another
Alfa Romeo project
Giulia Quadrifoglio Emotionalgot the second place “ex-aequo” in the
Internet Section. Moreover, two
Special Star Awards (Copy Strategy and Photography) for the
Lancia new website and two (Graphic Design and Concept Design) for the Alfa Romeo projects
Giulietta Fuel Your Instinct and -here it is again-
Giulia Quadrifoglio Emotional.
Giulia Quadrifoglio Emotional On the new Alfa Romeo website, a full screen video heralds the paradigm from which
Giulia Quadrifoglio begins: emotions first of all. Every components of the vehicle was conceived starting from a mighty and unequivocal emotion. Design, performance, comfort, dynamics are all sections of a best in class storytelling, rich in exclusive contents
Giulietta Test Drive Your Love With
Alfa Romeo emotions go faster. And on
Valentine’s Day, sporting hearts beat as one. This led to
Test Drive Your Love, innovative project for display advertising created by
Triplesense Reply in partnership with
Google.On Valentine’s day every lover dedicated to his /her own partner a special message with a customized banner; and by clicking on these, his/her better half could discover the chemistry as a couple with
Giulietta’s different souls (Sporting, Passionate, Modern or Trendy). Morevover they received a special invitation for a Test Drive from an Alfa Romeo Dealer.
Fuel Your Instinct During
Alfa Romeo Giulietta reveal, the digital project
#fuelyourinstinct debuted online.
Triplesense Replyply dedicated it to all Alfa Romeo most passionate Lovers: istinctive and irrational.
Stallion, Asp or Shark? The users, inspired by the creativity of some exceptional contributors (photographer, videomaker, influencer), chose the New Giulietta’s instinct closer to theirs:
Performance, Style o Excitement, symbolized by the three iconic wild animal. After that, they simply connected to their
Instagram profile to create an emotional editing, with the frames and videos of the individual timeline mixed with both images of the selected animal and New Giulietta.
The world driven by women Waiting for
Ypsilon MYA, big news of the year,
Lancia Triplesense Reply for the concept and design of a new digital look-and-feel. The result? A new website more ladylike, empathic and dedicated to the women’s interests and needs. The car, the
YOU platform, the
TrendVisions Magazine, the
Beauty Quotess” gallery, Collection and insights: the whole Ypsilon world shows up with refined language and tasteful images just like a real digital boutique. And to enhance everything, the unmistakable touch of the photographer
Fabrizio Turrà was included.