Reply at the OMR 2024

07 & 08 May 2024

Hamburg Messe


On 7 and 8 May 2024, the digital and marketing scene will come together at the OMR Festival at the Hamburg Messe. Visitors can expect a comprehensive programme of talks, masterclasses, side events, guided tours, exhibitions and concerts in the exhibition halls and throughout the city.

Meet the experts from Syskoplan Reply, Frank Reply and Ki Reply at the OMR Festival. 

You can meet Frank Reply on both days at the Vodafone stand B5 A1.Visitors to the booth will be able to carry on a conversation with Rose, our 3D virtual human. Rose is powered by Unreal Engine and Generative AI, using affective computing to respond engagingly to her conversational partners. Together, we are ushering in a new age of customer interactions, providing an increasingly human-like experience in any scenario in which intelligent, real-time and empathetic service is required.

May 07, 2024, 14:30-16:00
AI hacks for your business: Staying successful despite budget cuts and skills shortages
Many businesses are suffering from the tough economic climate and are also struggling with staff shortages. This masterclass looks at how AI can become a business enabler. Despite a smaller budget and a lack of (wo)manpower. How do you reduce costs by automating processes? How do you keep knowledge in the company and use AI when people are missing? Daniel Hummel, Associate Partner at Ki Reply, addresses these questions in this masterclass and presents tips and tools that can give your business a boost.

Daniel Hummel, Ki Reply
Sarah Yvonne Elsser, Tech Well Told
Alexander Pessler, Tech Well Told

Visit the SAP experts from Syskoplan Reply at the SAP booth A4 D02/ A4 BR4.2 and find out more about the SAP Sales Cloud and the SAP marketing solution Emarsys. A masterclass on the second day of the event at 16.45 provides an opportunity to explore the topic in greater depth:

MASTERCLASS with Syskoplan Reply
08 May 2024, 16:45-18:15
Charge Ahead: Digitale Ladelösungen führen die globale Transformation der Elektromobilität an
Digital Charging Solutions (DCS) started as a project at a German car manufacturer and is now an international joint venture. With its services, DCS offers access to the largest charging network in Europe, which means less stress for customers when searching for charging points. Dive into this masterclass to gain insights into DCS' market breakthroughs, the impact of SAP Customer Experience on expansion and future go-to-market strategies.

Robert Geppert, Syskoplan Reply
Christian Blattgerste, Vice President Customer Advisory MEE 

Talk to our experts on site and arrange a personal meeting at events@reply.de.
Tickets and further information about the festival can be found here.

Reply [EXM, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. As a network of highly specialised companies, Reply defines and develops business models enabled by the new models of AI, big data, cloud computing, digital media and the internet of things. Reply delivers consulting, system integration and digital services to organisations across the telecom and media; industry and services; banking and insurance; and public sectors.

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