Reply is the place to meet an incredible variety of enthusiastic, passionate, ideas-driven people, who want to make a difference and an impact.Would you like to know more?
Xpress Reply GmbH & Co. KG specialises in supporting customer centric processes in the B2C environment. It supports trade and mail order companies with the implementation of integrated software solutions for multi-channel business.
There is a strong and continuing trend in trade to make customer-oriented and customer-specific offers in the market through a variety of communication channels. Moreover, mail order and retail trade are continuing to merge more closely. Customers expect to be able to communicate with the company across all communication channels. In addition to the multi-channel strategy it is becoming increasingly important to differentiate oneself from the competition through high-quality customer service. For the smooth operation of service and sales, staff need one thing above all: A 360° overview of the customers across all channels and in real time. You can only deliver long-tern customer loyalty if these conditions are met by a high-performance IT system.
The business unit
Xpress Reply is the trade and mass retail business specialist within the Reply company network. Xpress Reply GmbH & Co. KG (previously cm4 GmbH & Co. KG) was founded in 1999 as a joint venture with Bertelsmann AG, and since 2006 Xpress Reply is 100%-owned by the Italian Reply Group. Initially an SAP specialist for the mail-order business, Xpress Reply has continually adapted its service portfolio to market needs, and today employs over 50 technology-independent industry specialists within the Reply Group (more than 3,100 employees) combining knowledge and experience around customer-centric processes in the retail and mass retail markets. According to a PAC study from 2010 Reply Deutschland was the number 4 CRM provider in Germany. Xpress Reply projects with the Teleshopping channel HSE24 have received several awards: In 2008 HSE24 received the CRM-Expo Best Practice Award and in summer 2009 the Handelsblatt publisher named HSE24 the best customer oriented provider in Germany.
We completely understand the processes along the value-creation chain in trade and mail-order businesses, with a particular strength in all the processes concerning the end customer:
During the system implementation and consulting stages we use the process model we developed for trade Xpress PATH (Process ArcheType Trade) as support. We offer comprehensive consulting services in IT system implementation:
Based on standard SAP products and our experience from a variety of projects we have preconfigured Best Practices for Trade as an industry specific solution. Xpress EMMA (E-commerce and Mail order MAnagement) is implemented as a project accelerator to minimise implementation costs.
You want a provider that understands you: We are experts in customer-centric processes within multi-channel trade with end customers. Especially in the SAP setting, there are no consultants with more experience in this area. (Our client HSE24 is in the top 3 worldwide of SAP’s client references.)
You want to differentiate yourself from the competition: We are creative and know the technologies inside out. This is why we can make the very best out of the standard software, always putting you one step ahead of the competition.
You want solutions that work: We have an excellent reputation as a systems integrator and provide reliable and innovative technologies for our clients.
You want to deliver successful projects in time and in budget: We work transparently. Successfully completed projects are proof of our ability to deliver. Every individual employee stands by the promises he makes.
You want uncomplicated support: We create long-term and cooperative relationships with our regular customers.
Our customers (selection)
adidas, Bertelsmann, Bonprix, EDEKA, e-on, HSE24, Otto, Tesco, Vorwerk.