Keyword

Retail & Consumer Products

Customer Engagement

Best Practice

Proximity Commerce: It's all about the Conversation

The evolution of multiple channels for traditional retailers has resulted in fragmented operations leading to a poor user experience. Reply has coined a new term "Proximity Commerce" which better describes how retailers should approach Omnichannel. The new term "Proximity Commerce" seeks to encapsulate where retail is heading and fit with how customers and technology are driving the agenda for retailers.

Proximity Commerce It's all about the Conversation 0

26.11.2014

News & Communication

Reply partners with Chicco to develop Happy Tab, the first Android tablet for children between the ages of 18 months and 6 years

Reply a fully-fledged Android tablet for children between the ages of 18 months and 6 years. Happy Tab is both safe for children and freely customisable by parents.

Reply partners with Chicco to develop Happy Tab, the first Android tablet for children between the ages of 18 months and 6 years 0

Proximity Marketing

Best Practice

Be relevant to your customers

How can a brand or a retailer be relevant to their customers? How can they differentiate themselves and provide the consumer a better buying experience, at the right time and in the right place? How can a Retailer increase the median basket size of its customer?

Be relevant to your customers 0