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26 September 2012
Milan, Reply office - via Castellanza,11
Communication Valley Reply and Open Reply organise Enterprise Mobile Lifecycle Management, an event dedicated to the presentation and the in-depth analysis of new approach and solutions on Mobile. Communication Valley Reply and Open Reply will discuss these issues explaining how to accelerate the adoption and management of mobile services in the company. In making available their own applications and tools, anywhere and at any time, companies are now more than ever facing the critical issues related to the variety and the constant proliferation of new technological standards (HTML5) for the Mobile channel. Business needs require companies the capability of deploying Mobile solutions with an “application store" logic, managing the whole application lifecycle (MAM), as well as managing all device-related issues (MDM), both in a B2B and in a B2C environment. At the same time, managing all risks related to security and to mobile data access are also increasingly relevant issues. Protecting and controlling the access to company data, whatever form it comes in, becomes strategically important from an Enterprise point of view. Given the market context described, Reply is organising this event with the participation and contribution of Airwatch.