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Four tips on how you can offer your customers the perfect customer experience in a multimodal retail world - Or how I have been trying to buy a new armchair for a year now, but in the end only have an increasing amount of new shoes.
Top decision-makers in retail companies with a digital commerce strategy often lack the appropriate control mechanisms to actively guide their company through the digital transformation. Analytics assistants offer support, which should offer the business world the same comfort as we already enjoy as consumers in the digital shopping world.
A major UK high street retailer has a multiple number of Distribution Centres (DC’s) that are managed internally and with 3rd Party Logistics companies. In order to drive efficiencies in their Supply Chain, Retail Reply helped the client streamline these capabilities to save operational costs.
How can you make sure you’re offering your customers the perfect customer experience? It sounds simple: the more channels customers use when buying a product, the more they spend. Find 4 tips by Triplesense Reply.
TD Reply has developed a scalable approach that predicts sales for various points of sale, segments outlets based on their sales potential and target group fit, and optimises marketing measures per store so that stationary retailers can also jump on the bandwagon of data-driven decisions – read more about the Advanced Outlet Analytics approach.
Who and what can we trust? How has trust been impacted by the unprecedented levels of data being shared, new technologies such as apps and location-based services, and the rise of online reviews?
4brands Reply, the consumer goods specialist of the Reply Group, is partner of the
LZ Open in Berlin from
23 to 24 January 2019. The annual kick-off event of the Lebensmittel-Zeitung brings together the most important decision-makers from the retail and the FMCG sector.
The search for the perfect customer experience presents the retail sector with challenges and opportunities: For the consumer, the amalgamation of the online and offline worlds is already established. The use of new technologies such as artificial intelligence and IoT is essential for the best shopping experience.
Meet the experts from
Portaltech Reply and
Syskoplan Reply at SAP's booth at
EuroCIS, the leading trade fair for retail technology. The focus of the booth lies on topics such as Omnichannel Retail and Intelligent Stores.
KAO Germany, the world's leading provider of haircare and cosmetics products, implemented with Triplesense Reply a mobile-optimised B2B portal for the two salon-exclusive haircare brands of Goldwell and KMS California.
John Lewis relied on Reply to support them in identifying and implementing the new capabilities needed to support its growth strategy, following the newly defined roadmap and providing solution architecture support on the many subsequent IT projects.
With over 800 participants, ECR Tag is the leading trade congress of the German consumer goods industry. 4brands Reply is represented as gs1 Germany Solution Partner with its own booth. On September 19, Heiner von Brachel, Senior Manager at 4brands Reply, will talk in the "Customer Journey 4.0" forum about how smart data and digital tools can improve sales potential.
Technology Reply is the first certified Italian partner Oracle OPN Specialised Platinum Partner. After successfully achieving the previous objective of the project Euronics Italia, assigned to them in 2014, four years later it assumes again the leadership of the new great path undertaken by Euronics Italia to bring his E-commerce to a next level.
Megatrends such as
Personalised Commerce, IoT or
Data Driven Enterprise have great potential for disruptive changes in retail. In order to adapt to this world of new retail, it is necessary to constantly visualise the
Customer Experience, exchange ideas with other experts and develop ideas together. This is what the
Retail X Bootcamps are for.
More and more visitors access the internet website of BASF via smartphones. On the BASF’s new mobile website m.basf.com, smartphone users should be able to access relevant information everywhere on the go in the days to come. Reply developed a field and design concept for the bilingual mobile company website advised BASF during the technical implementation.
Reply's creative and strategic consultancy has inspired Bluville, a play experience set in the village of the much-loved Smurfs. The game takes up the story from the film "The Smurfs 2" and extends it into an original story for the little ones to enjoy.
Technology Reply, an Oracle OPN Specialised Platinum Partner, has developed an innovative solution that enables quick, direct and secure access to the services provided by the Conad del Tirreno cooperative.
'Automated Commerce’ refers to ways of employing technology to make a process or task simpler (quicker, better), by reducing the number of steps or actions taken by the user.
Reply has conducted a comprehensive research programme in the UK and the study revealed which aspects of the customer journey can be improved using the latest technologies, versus where automation is inappropriate to replace human interaction.
The new digital store of
Chicco created in collaboration with
Nivea Men has relaunched its brand with an integrated digital campaign by Bitmama to maximise engagement through the new slogan “Every day begins with you”. Bitmama has used different social networks in an integrated approach to generate a potentially infinite ripple of engagement across the web.
Logistics Reply takes part in
RBTE 2018, the must-attend event for retail and hospitality organisations looking for the right tools, solutions, innovations and advice on how to best run their business.
Retail Reply is hosting a forum on Automated Commerce in London on 22 February 2018. The event highlights some of the most pressing questions with regard to automation in commerce and provides an extensive view on the topic with expert speakers from various sectors.
Retail is facing the challenge to change their existing business models, in order to stay competitive by offering convincing customer experiences and advanced services. Solidsoft Reply supported a major UK food retailer to achieve a comprehensive, connected and real-time view of stock, delivery and of their customers enabling the retailer to evolve their business in accordance with the customer needs.
Customers are looking for new, interactive buying experiences and offers geared to their needs. At the same time they want to make the replenishment process as efficient as possible, especially when it comes to every day products. With
Reply Voice Commerce,
Syskoplan Reply has developed an extension for SAP Customer Experience that precisely addresses this need for simplification, and with which language can be used as a natural communication medium.
In August 2017, the British government released a position paper on future customs arrangements with the EU following Brexit. Among other things, the paper suggested that new technology would address some of the challenges of maintaining trade “as frictionless as possible”. In this paper, we are looking at what
blockchain can and can’t do to address this challenge.
Competitive advantage and survivability in retail will depend on exceeding customer expectations, through gathering the right insights, intelligently applying automation and maximising the potential of your employees. Avvio Reply and Retail Reply support retail companies to leverage the opportunities offered by advanced technology to create compelling customer journeys while ensuring that the companies’ employees are integrated in the change process.
4brands Reply, the consumer goods specialists within the der Reply group, is joining as a partner the
LZ open, taking place on
22-23 January in
Berlin. The new industry event hosted by Lebensmittel-Zeitung connects the most important decision makers of retail and FMCG sectors. More than 300 top decision makers are arguing about
„Mission Trade – How Trade and Industry Manage the Digital Transformation“ and share their experiences.
Retail Reply hosts the Second 2017 Roundtable on the topic of Automated commerce, all the tools and technologies that are revolutionising the retail sector.
Reply is represented at
13-14 September 2017, in the Expo Special
WORLD OF EXPERIENCE. This innovation hub for marketing-communication and technology highlights connected products, new consumer experiences and innovative business strategies.
4brands Reply is represented with a speech about the
Smart Shelf at the
ECR Day, taking place on
20-21 September 2017 in
Munich. The congress highlights the challenges of the consumer goods industry in the age of digitization. More than 800 decision makers of the consumer goods industry will meet to network and exchange their experiences.
4brands Reply is exhibitor at the
SAP Forum for the Consumer Goods Industry 2017, taking place on
21 June in
Wiesbaden and on 22 June in Mainz. The event is a valuable forum with best practice reports, expert discussions and time for networking.
Retail Reply will be attending the NG Retail Summit in Scotland. The event will bring together, senior retail decision-makers and business leaders from across the continent to share experiences, discuss current challenges – and find pragmatic solutions to help deliver meaningful results.
Protocube Reply, a Reply Group company that develops integrated 3D solutions, is a 3D platform whose services enable customers to optimise industrial processes and to provide effective and innovative communication, design and architecture solutions. Protocube Reply explains how to optimise processes using integrated 3D solutions in an Industrie 4.0-ready company.