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3D Platform
Reply's 3D Platform accelerates innovation and transforms 3D asset management for fashion brands and enterprises.
From traditional product development
to delivering virtual goods
Reply developed a platform that enables an extremely high-performance user experience thanks to new hyper-realistic 3D garment design features. Each workflow can be adapted according to customisation parameters in a dynamic and extremely streamlined environment, which guarantees maximum usability and interoperability: faster decisions, authorisations and pattern approvals in a short timeframe, with advantages for production and time-to-market.
Reply's holistic end-to-end strategy
After several years of experience with different brands, Reply has developed a holistic view to strategically integrate 3D technologies in the product development process, enhancing the related digital assets and 3D resources within an end-to-end solution
3D Strategy
3D Adoption Roadmap
Software selection
Business Case
Change Management
3D Platform
3D Asset Management
3D Configurators
AR & Try-on, VR Applications
Virtual Interactive Showroom
Automated Rendering
3D Services
Color management
Digitalisation of materials
3D Flow Optimisation Tool
3D Modeling
3D Custom Web Viewers
One 3D Platform, millions of digital products
A digital twin of a product can be created from scratch or generated from existing specifications (CAD data, 3D projects, etc.).
It can be offered as realistic visual content and managed by applications integrated with corporate systems, to make the most of the three-dimensional data obtained.
The value of 3D assets increases exponentially when they are linked, via metadata, to other relevant assets and information, such as manufacturing specifications, photographs to generate 360 videos, photo-realistic rendering, and even more.
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The full value of 3D and an integrated asset manager
Reply’s modular 3D platform is cloud based and it allows the automatic and scalable creation of digital products starting from 3D models and related materials. It can provide all the necessary data and information to the frontend to represent different variants, manage revisions, workflows, standardisation and team collaboration.
A dynamic, API first system that adapts to fit specific processes and workflows for different digital touchpoints (web configurators, ecommerce catalogues, etc.).
Resources can be created and accessed from one central repository, which provides several functionalities:
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Advanced search filters (file format, number of polygons, etc.)
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Checks on project templates
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Organisation of resources in folders and subfolders
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Possibility to inspect geometry, materials and textures
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Selection of privacy settings for each upload
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Sharing of 3D content with external teams and collaborators
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Protocube Reply specialises in creating and managing 3D resources, offering specialised products and services in 3D Printing and Additive Manufacturing. Using some of the most advanced technologies available, Protocube Reply develops 3D content and applications designed to optimise the Services App product development stages and exploit the advantages of 3D visualisation in the communication and marketing of its customers.
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With an in-depth expertise in Cloud Computing, Digital Media and System Integration, Discovery Reply specialises in the development of advanced end-to-end Digital eXperience Management (DXM) solutions for the management and distribution of multimedia content for brands and digital product assets. A complete suite of vertical, enterprise-grade technologies and applications for the digital media market that drive new business models and omni-channel strategies.