Reply's 3D Platform accelerates innovation and transforms 3D asset management for fashion brands and enterprises.
Reply developed a platform that enables an extremely high-performance user experience thanks to new hyper-realistic 3D garment design features. Each workflow can be adapted according to customisation parameters in a dynamic and extremely streamlined environment, which guarantees maximum usability and interoperability: faster decisions, authorisations and pattern approvals in a short timeframe, with advantages for production and time-to-market.
After several years of experience with different brands, Reply has developed a holistic view to strategically integrate 3D technologies in the product development process, enhancing the related digital assets and 3D resources within an end-to-end solution
3D Adoption Roadmap
3D Asset Management
AR & Try-on, VR Applications
Virtual Interactive Showroom
Digitalisation of materials
3D Flow Optimisation Tool
3D Custom Web Viewers
A digital twin of a product can be created from scratch or generated from existing specifications (CAD data, 3D projects, etc.).
It can be offered as realistic visual content and managed by applications integrated with corporate systems, to make the most of the three-dimensional data obtained.
The value of 3D assets increases exponentially when they are linked, via metadata, to other relevant assets and information, such as manufacturing specifications, photographs to generate 360 videos, photo-realistic rendering, and even more.
Reply’s modular 3D platform is cloud based and it allows the automatic and scalable creation of digital products starting from 3D models and related materials. It can provide all the necessary data and information to the frontend to represent different variants, manage revisions, workflows, standardisation and team collaboration.
A dynamic, API first system that adapts to fit specific processes and workflows for different digital touchpoints (web configurators, ecommerce catalogues, etc.).
Resources can be created and accessed from one central repository, which provides several functionalities:
Advanced search filters (file format, number of polygons, etc.)
Checks on project templates
Organisation of resources in folders and subfolders
Possibility to inspect geometry, materials and textures
Selection of privacy settings for each upload
Sharing of 3D content with external teams and collaborators