Join Reply’s autonomous racing competition

Reply’s AWS DeepRacer, an autonomous driving competition open to experts and beginners of Machine Learning. Register now and discover the amazing prizes.

Join Reply’s autonomous racing competition 0

Smart cities

Best Practice

Safety first. Quality assurance for Connected Cars

When we hear about "Connected Cars," it’s almost impossible not to imagine self-driving cars in our mind's eye; Connected Cars: an example of reality imitating science fiction. But while many are celebrating the technological progress being made in this area, others have serious criticisms and concerns about safety and security.

Safety first. Quality assurance for Connected Cars 0

Heroku

Best Practice

Multi-market reach with one website platform

By migrating the website of a client from the automotive sector to Heroku, a scalable cloud application platform, Arlanis Reply enabled the users of the sales platform a smooth start into their customer journey.

Multi-market reach with one website platform 0

17.07.2019 - 18.07.2019 / Stuttgart

Event

Daimler EDM CAE Forum

Meet Reply on 17 and 18 July 2019 at the 13th Daimler EDM CAE Forum in Stuttgart. Learn more about "From digital experience design to connected car" and "Driving change effectively - Smart linking of products and services" at booth G4.1 and G4.2.

Digital Asset Management

Case Study

P&S CHANNEL: THE CNH INDUSTRIAL PARTS & SERVICE DIVISION INTERNAL-COMMUNICATION HUB

For the Parts & Service division at CNH Industrial, Reply has created P&S Channel, an internal-communications initiative developed with the contribution of two Reply mainstays, in TamTamy™ and Discovery Reply Multimedia™, supplied in Software-as-a-Service (SaaS) guise.

P&S CHANNEL THE CNH INDUSTRIAL PARTS & SERVICE DIVISION INTERNAL-COMMUNICATION HUB 0

05.06.2019 / Munich

Event

Microsoft Innovation Summit for Automotive 2019

Visit the Microsoft Innovation Summit for Automotive 2019 to learn how Artificial Intelligence will impact the automotive industry and how Microsoft technologies - especially Microsoft AI - are helping your business succeed. Microsoft and Cluster Reply would like to invite you to this exclusive event on 5 June 2019 at Microsoft Germany in Munich.

Salesforce Marketing Cloud

Best Practice

Highly Personalized Marketing Automation

A company within the automotive industry was looking for a single platform for marketing activities across different brands and markets that would also be compatible with the existing Salesforce Sales Cloud software - this is where Salesforce Marketing Cloud and Arlanis Reply stepped in.

Highly Personalized Marketing Automation 0

5G and VR

Best Practice

5G as a boost for virtual reality in companies

Many companies are already experimenting with prototype devices and simulated 5G scenarios. Together with a customer from the automotive industry, Infinity Reply and Spark Reply have tested the technical limits of 5G, especially for the use of AR and VR in pre-sales scenarios for passenger vehicles.

5G for Virtual Reality

20.05.2019

News & Communication

Metal 3D printing for automotive series processes

Concept Reply is part of the German Federal Ministry of Education and Reserach (BMBF) project 'Industrialisation and Digitisation of Additive Manufacturing (AM) for Automotive Series Processes' (IDAM) which is coordinated by BMW Group.

Supply Chain Management

Case Study

FIAT chooses Click Reply™

FIAT selects Click Reply™ for inbound logistics management of production.

FIAT chooses Click Reply™ 0

17.04.2019 / 3D Printing Industry

Press Article

BMW Group kicks off project for serial automotive additive manufacturing

Concept Reply is part of the project “Industrialization and Digitization of Additive Manufacturing (AM) for Automotive Series Processes,” or IDAM for short.

Big Data Analytics

Case Study

Big Data Analytics for Automotive

Data Reply is supporting CNH Industrial in a project aimed at collecting and analyzing telematics data coming from industrial vehicles, enabling the company to anticipate customers’ needs and offer customized after-sales services.

Big Data Analytics for Automotive  0

Chatbots

Best Practice

Chatbot for Automotive

Reply supports customers in the automotive industry by implementing ChatBot applications for Car Configurators, After Sales Services and Customer Interaction Center Support.

Chatbot for  Automotive 0

07.05.2019 / Metal AM

Press Article

Project for metal 3D printing in automotive series production

Concept Reply is part of the newly launched IDAM project, a research project with the aim of transferring metal Additive Manufacturing technology into a highly automated process, specifically designed for the automotive industry.

CRM

Case Study

ANALYTICAL CRM AT AUDI

Thanks to analytical CRM by SAP®, Audi knows exactly what its customers are interested in, and is hence able to offer customers support in a more holistic manner. The aim of customer relationship management is to ensure that each and every customer contact with Audi is a positive experience. With first rate support by Reply, the project was implemented successfully and efficiently.

ANALYTICAL CRM AT AUDI 0

Carsharing Service

Best Practice

A Multi-cloud solution to increase customer satisfaction

Arlanis Reply helped a carsharing company implement a multi cloud solution on an all-in-one Salesforce platform to increase efficiency for service agents.

Automotive Cybersecurity

Best Practice

The automotive industry on the Cyber (Security) curve

In a more than ever connected world, the automotive industry is following the fast pace of the new technology. Cars are smarter but also more subject to cybercrime / cyber vandalism with a possible impact on the physical security of people. Spike Reply can help you.​

The automotive industry on the Cyber (Security) curve 0

10.03.2016 / Digital Experience

News & Communication

Emotion and Innovation: Alfa Romeo selects Reply as 2016 Partner

Reply consolidates its relationship with the FCA Group, securing a technological, strategic and creative partnership with Alfa Romeo EMEA (Europe, Middle East and Africa), and confirms its position in the Digital Experience global market with the creation of an International Team, coordinated by Associate Partner Niccolò Magnani and Reply Creative Director Francesco Milanesio.

Emotion and Innovation Alfa Romeo selects Reply as 2016 Partner 0

Automotive

Product

The Sitecore Experience platform for the automotive sector

Cluster Reply has exploited the innovative characteristics of connected devices to create a solution for enhancing customer experience in the automotive sector. The solution is based on the integration of the Sitecore Experience platform with Microsoft Azure Cloud services.

CRM for Automotive

Case Study

Multi-Brand CRM at Volkswagen FS

Volkswagen Financial Services pursues a consistent CRM strategy in customer care. Processes and company organisation structure have been organised according to customer groups and aligned to customer requirements. This customer-oriented IT architecture requirement was met with the implementation of SAP CRM for a standard customer care and SAP NetWeaver™ as a systems integration platform. Reply designed and implemented major parts of the overall architecture.

Multi-Brand CRM at Volkswagen FS 0

Advanced Analytics

Best Practice

Parking Space detection with sensor data

The nerve-wracking search for a parking space has come to an end thanks to Advanced Analytics and Data Science. Comsysto Reply has developed a service for parking space detection with sensor data.

Smart Glasses

Case Study

Magneti Marelli together with Reply take the Motor Show by storm with "Smart Glasses"

An innovative application has been combined with a sustainable paper design that, in a few simple steps, becomes a pair of 3D glasses. This is the immersive brand experience created by Bitmama and Forge Reply in cooperation with Magneti Marelli.

Magneti Marelli together with Reply take the Motor Show by storm with

Storytelling

Case Study

Sharing strategy through the power of storytelling

Michelin’s UK MD needed to bring the three-year strategy to life in such a way that his people could be inspired to work together. Reply delivered a four-phased approach as a solution, combining behavioural analysis techniques with organisation strategy intervention and a tried and tested communication approach to storytelling using ‘The Big Picture’.

Sharing strategy through the power of storytelling 0

10.05.2017 - 11.05.2017 / Wolfsburg

Event

Automotive Trend Forum 2017

Reply is sponsor of the Automotive Trend Forum in Wolfsburg on 10-11 May 2017 and will be represented there by Blue Reply, Data Reply and Syskoplan Reply. About 400 international experts from academia and industry will visit this conference, which deals with current trends in automobile sales and marketing.

Chatbots

Best Practice

CIC Chatbot

Cluster Reply supports automotive companies in enhancing the customer service experience by the development of chatbot solutions that are connected with CRM and CIC systems and can seamlessly interact with call center agents. Automotive companies benefit from chatbots as cost-effective way to reduce call center times, increase customer satisfaction and create upselling potential.

01.02.2017 / Bochum

Event

Car Symposium 2017

Reply will participate in the 17th International CAR Symposium on 1 February 2017. The 1,200 top managers and decision-makers attending the symposium have made it a top-tier meeting place in the automotive industry.​

29.06.2016 - 30.06.2016 / Düsseldorf

Event

ConCarExpo

Reply participates in the ConCarExpo taking place in Düsseldorf, 29-30 June 2016. The ConCarExpo is the first international trade fair on Connected Car and Mobility.

11.02.2016 / Bochum

Event

16th International CAR Symposium

Cluster Reply and Riverland Reply attend the 16th International CAR Symposium in Bochum, taking place on 11th February 2016.

Supplier Relationship Management

Case Study

SAP SRM: Piaggio Group's choice

Piaggio & C. S.p.A. implemented the SAP ERP platform for the management of the main business processes. The solution identified by the Piaggio Group together with Syskoplan Reply is the SAP SRM platform.

SAP SRM Piaggio Group's choice 0

Television meets Internet

Case Study

Lancia InteracTV, the first Italian case of second screen communication

The App that rewards those who watch TV. The App 'Lancia InteracTV' combines the 'Digital Product Placement' with the interactive features offered by new technologies revolutionizing in one fell swoop both the concept of television viewing that the receipt of the message.

Lancia InteracTV, the first Italian case of second screen communication 0

10.11.2015 - 11.11.2015 / Rome

Event

Auto CRM & Marketing Excellence 2015

Reply takes part in the fiftheen edition of Auto CRM & Marketing Excellence which takes place in Rome from 10th to 11th November 2015.

04.02.2015 / Bochum

Event

Car Symposium 2015

Reply will be present as an exhibitor at the Car Symposium 2015. The international automotive congress, which has established itself as a high-calibre meeting place for the automotive industry, will take place on 4 February 2015 in Bochum’s RuhrCongress centre.

Automotive

Best Practice

Put your Data at Work: Do cars dream of Big Data?

Big Data presents a huge opportunity for automotive companies to meet the demands of their more challenging and educated customers. Major firms have recognised the importance of data along the entire value chain.

SaaS

Case Study

IVECO Defence Vehicles

Reply supports IVECO Defence Vehicles (IVECO DV), market leading manufacturer of defence and civil protection vehicles (trucks, armoured vehicles, protected and multipurpose vehicles), with its logistics management. A SideUp Reply™ solution has been introduced for the management of the military replacement parts warehouse in Bolzano, replacing the custom system previously used.

Public Sector and Automotive

Case Study

Reti Amiche on the Job (“Worker-Friendly Networks on the Job”)

With the signing of the Memorandum of Intent with the Ministry of Public Administration, FIAT now offers its employees the opportunity to use services offered by the Piemonte Region and the City of Turin through the company’s own network, with the solution “Reti Amiche on the Job” (“Worker-Friendly Networks on the Job”), developed in collaboration with Cluster Reply.

Digital Strategy

Case Study

Alfa Romeo MiTo 'Live Rock'

Powered by a modern restyling and fresh infotainment content, Alfa Romeo MiTo is back with a new and compelling campaign and a new slogan: ‘VIVI ROCK’ (cf. live like a rock star). Bitmama, the digital communication company set up as a joint venture between Armando Testa group and Reply group, has conceived an innovative communication venture to support the ATL effort. It is among the first on the digital scene to unite the most popular social network, Facebook, and the music player of the moment, Spotify.

Product Manufacturing System

Best Practice

PMS. MES Project

PMS (Product Manufacturing System), a system that can be classified into the MES (Manufacturing Execution System) area, allows supervision, control and Management of manufacturing activities and field systems.