Acknowledgment

Leading in SAP implementation & AI-driven automation

The PAC RADAR recognizes Reply as "Best in Class" in Europe for "SAP Business AI and Joule-related Services" and "SAP Consulting & Systems Integration," confirming our proven expertise in driving the intelligent enterprise.

The study

A key analyst benchmark for decision-makers

The PAC RADAR, conducted by Pierre Audoin Consultants (PAC), is an independent and highly respected evaluation of software and ICT service providers. It helps organizations make informed strategic vendor decisions in today’s complex and volatile market by assessing performance across three key dimensions:

Market strength

Global reach and local delivery excellence.

Innovation power

Proven ability to adopt and integrate emerging technologies such as Generative AI.

Customer proof

Validated project experience and demonstrable service quality based on real-world customer outcomes.

The current ranking

Proving our expertise in
SAP-based AI solutions

Artificial Intelligence has become a critical success factor for enterprises, an evolution clearly reflected in the PAC RADAR 2026. For the first time, the study also evaluates service providers based on their expertise in SAP Business AI and SAP Joule. Reply distinguished itself in this newly introduced category and was recognized as "Best in Class" for Europe. Our strength lies in helping organizations move beyond proof-of-concepts to achieve productive deployment and scalable adoption of SAP Joule and autonomous agents. This enables process automation, smarter decision-making, and measurable business impact.

Outstanding end-to-end systems integration

Furthermore, Reply was recognized with a "Best in Class" award in the "SAP Consulting & Systems Integration" category for both the German and European markets. This highlights our extensive international experience and expertise in delivering tailored SAP solutions.

Discover further insights in the full study.

Our services

Intelligent AI adoption for measurable impact

AI does not create value on its own. Value emerges when strategy, processes, data, and technology work together at scale. With SAP Business AI and Joule, Reply helps organizations turn AI ambition into operational reality. We support enterprises across the entire AI lifecycle, from strategic vision to enterprise-wide execution.

Define the AI strategy that drives results

We translate business priorities into actionable AI and SAP roadmaps ensuring every initiative is aligned with clear KPIs, governance models, and return on investment.

Embed intelligence where work happens

Reply integrates SAP Joule seamlessly into S/4HANA, SAP BTP, and cloud ecosystems connecting data, processes, and applications to enable contextual, role-based AI assistance across the enterprise.

Differentiate with industry-specific intelligence

Using Joule Studio, we design and develop tailored AI skills and autonomous agents that address industry-specific challenges, from supply chain optimization to customer experience and finance automation.

Scale AI adoption with confidence

We operationalize AI at scale embedding security, compliance, and change management into every phase so organizations can move fast while maintaining control and trust.

Our Partnership

Driving business value together

As a global SAP Gold Partner, Reply bridges the gap between technology and business value. Together, we empower companies to thrive in a volatile market. Our "Best in Class" status is the result of a decade of consistent excellence, backed by numerous SAP Quality Awards and the SAP Pinnacle Award for Customer Excellence.
Partnership

Reply and SAP
Learn more

Trust our experts to power smarter processes, accelerate decisions, boost productivity, and build an SAP landscape that never stops learning and creating value.

PAC is the leading European consulting and analyst firm for the IT industry, a content-based company with a consulting DNA. We accompany software & IT service vendors worldwide on their growth journey. Since 1976, we have helped our clients to understand market dynamics, grow their revenue, and raise their profile. PAC is an analyst-led consultancy with a team of over 100 experts across Europe. We provide market research and analysis on more than 30 countries worldwide, delivered through our portfolio pillars, Guidance, Insights, and Visibility, and our renowned SITSI® research platform.