Discover how to turn your organisation’s data and expertise into specialised AI models. Across three webinars, Reply experts explore when specialisation justifies the investment, the technical requirements behind launching an AI model, and how to build a coordinated approach to enterprise AI.
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Inside the Reply Model Factory
Discover how to turn your organisation’s data and expertise into specialised AI models you can own, govern and improve.
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About this webinar
Turn your enterprise knowledge into AI models you own and control
Frontier AI models are available to everyone. What sets an organisation apart is what only it knows: its data, its processes and the judgement of the people who run the business. The opportunity is to build that expertise into a specialised model you own and control, so it becomes a lasting asset for your organisation.
The Reply Model Factory makes this possible. It is an industrial production line that turns enterprise knowledge into specialised AI models through a repeatable process using reusable assets and standard methods to shorten the path from enterprise data to a model in production. Each model is tested against its general-purpose alternative, versioned with a full audit trail and kept under your control.
In this one-hour webinar, Reply experts will explain when specialised AI models justify the investment and how they fit into a wider AI strategy. They will walk through the Model Factory process, from use case design and data preparation to training, evaluation, deployment and monitoring, showing how existing open-weight models can be specialised for business needs. The session will also explore how governance supports audits and regulatory assessments, and how models, datasets and evaluation methods can be reused and improved over time.
Secure your spot now and discover the potential of specialised AI you own.
Why you should participate
Understand where enterprise AI is heading – Learn how proprietary models can complement general-purpose AI where enterprise knowledge, scale or control creates a clear business case.
Decide what to rent and what to own – Get a clear framework to assess where to use existing models, adapt them or build your own.
See how specialisation becomes industrial – Discover how the Reply Model Factory turns enterprise knowledge into governed models evaluated against clear business and operational criteria.
Learn from Reply experts – Gain insights grounded in real projects across industries, and bring your questions to the live Q&A.
Discover the future of enterprise AI.
Speakers
Where and when?
November 12, 2026
13:00 ‐ 14:00 CET / 12:00–13:00 UK Time
The webinar lasts 1 hour and is conducted in English.
You can find more webinars from our series here

Cortex Reply is a Reply Group company specialising in transformation through AI. We help government organisations and highly regulated industries harness AI to improve service delivery, drive operational efficiency, and maximise the value of technology investments. Our architecture-led approach spans AI strategy and roadmaps, AI foundations and governance, and the delivery of advanced solutions including Agentic AI and the underpinning platforms. We enable organisations to modernise operations whilst maintaining compliance, transparency, and accountability across AI-enabled services in complex environments.

Spark Reply, a company of Reply Group, is a pioneer in design desirable product-service experiences. Through its fast business prototyping method, Spark Reply accelerates entrepreneurship and innovation culture in companies. Spark Reply combines business, technology and design talents to bring physical and digital innovations to life and solve even the toughest growth challenges.
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