26 May 2020
For the second year in a row, Reply – Digital Experience corporate group of agencies and tech companies has achieved the top ranking of the Bundesverband Digitale Wirtschaft (BVDW) e.V. (German Digital Industry Association) with the highest turnover in Germany.
With a revenue growth of 27%, Reply - Digital Experience generated a turnover of 138.527 million euros in 2019. The number of employees also increased again - from 734 employees in 2018 to 958 in 2019.
"Our renewed strong growth is very pleasing, not only with regard to our excellent ranking. Above all, it also proves that our strategy of combining the speed and flexibility of small units with the strength of a large group of companies meets the needs of our customers perfectly. Our goal is to make Reply - Digital Experience the most important player in Germany and Europe in terms of customer and brand experience as well as digital innovation", says Thomas Hartmann, member of board of Reply AG.
The Reply - Digital Experience Group in Germany consists of agencies and companies specialised in various areas of digital transformation to offer its clients a comprehensive portfolio for the development of digital products, marketing strategies, platforms or transformation projects. The mission "Shaping the Future of Customer and Brand Experience" combines human-centered design with technological innovation.
"Approaching the complex topic of Customer Experience in an orchestrated way constantly presents companies with new challenges. A comprehensive understanding is indispensable, which, in addition to precise knowledge of consumer and user needs, also includes an outstanding creative and technical implementation at all touchpoints, as well as strategic consulting and application of the associated redesign of processes in companies – combined with a strong vision and central guidance," adds Julia Saswito, Partner and Practice Leader Digital Experience. “Accordingly, we create tailor-made teams for each client, which include experts in brand strategy and research, UX/UI, CRM, marketing automation, e-commerce and media as well as specialists from the fields of analytics, employee experience, data science, Voice, Virtual Reality and IoT.”
Interdisciplinary teams of specialists combine their respective competencies under one roof and thus jointly find solutions for customers such as BMW, Volkswagen, Vodafone, Beiersdorf, Miles & More, Adidas, Ritter Sport, OBI and Vorwerk.
About BVDW Internet Agency Ranking
The ranking is regarded as an industry barometer of the German internet agency landscape, has been conducted annually by the BVDW since 2001 and published together with the cooperation partners High Text iBusiness, Horizont, Werben & Verkaufen. It lists agencies whose core business is the conception, creation and technical realisation of digital solutions.
Reply [MTA, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialised companies supporting key European industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of AI, cloud computing, digital media and the Internet of Things. Reply services include: Consulting, System Integration and Digital Services. www.reply.com