Unlock the Future: Dive Into the Digital Revolution with Reply

Join us for an exclusive Event on Digital Experience: Get a deep dive into latest trends with interactive demos and hands-on workshops to get ready for the Digital Revolution with Reply.

April 11th, 2024
08:30 AM - 01:00 PM

Innovation. Knowledge. Insights.

Welcome to the forefront of the digital revolution! Get ready to unlock the future with our exclusive Reply Digital Experience Event! Dive into a dynamic journey filled with interactive demos featuring the cutting-edge Apple Vision Pro, an exclusive sneak peek at future digital experience trends, hands-on workshops on prompting and invaluable networking opportunities. Embrace the possibilities and join us to shape the digital landscape of tomorrow!

We are happy to meet you on 11 April in Munich to Unlock the Future.

Save your seat for this exclusive event and expect four hours with latest insights and knowledge sharing on Digital Experience.


8.30 AM - 9.30 AM

Registration & Networking

9.30 AM - 9.40 AM

Welcome and Overview of the Day

Thorben Fasching, Reply Executive Partner

9.40 AM - 10.00 AM

Digital Experience Trends: Ready for 2024

In this session, we offer an overview and mapping of new trends in Digital Experience using the Reply Sonar Platform. Leveraging this tool, we've compiled insights from expert media articles, mass media, patents, and scientific publications to provide a comprehensive understanding of the current landscape.

Ilse Klanner & Steffen Hück, TD Reply

10.00 AM - 10.30 AM

Custom GPTs that Empower Marketers

This session presents specialized custom GPTs designed to enhance creativity by focusing on single tasks. Gen Z GPT provides insights into modern teen life, Challenger GPT challenges ideas, Storyboarder GPT outlines concepts, and Feedback GPT simulates customer responses. These tools demonstrate practical applications of custom GPTs, highlighting their potential benefits, particularly in marketing.

Benjamin Wittkamp & Jan Hrkal, Elbkind Reply

10.30 AM - 11.00 AM

The Lufthansa Group Customer Insights Hub

The session will cover the Lufthansa Customer Insights Hub, an online dashboard tool by TD Reply, offering comprehensive customer insights from internal and external data sources. It integrates internal survey data with feedback from social media, review platforms, and trend data, enabling product managers to analyze Lufthansa Group's customers, benchmark services, and learn from competitors. GenAI features facilitate quick insights, with over 750 users leveraging the tool to drive business value.

Alexander Schmidt, TD Reply

11.00 AM - 11.30 AM

Break & Networking

11.30 AM - 12.00 PM

Innovating Empathy: Crafting inclusive Digital Worlds with AI

This speech explores the creation of inclusive digital spaces through sustainable UX, diversity, and accessibility. Drawing from B2C and B2B case studies, it provides strategies for integrating these values into digital design, emphasizing AI's role in fostering inclusivity and setting new benchmarks for empathetic digital marketing.

Jan Portz, Triplesense Reply

12.00 PM - 12.30 PM

Getting an AI-Wrangler: Prompt-Workshop and Challenge

In marketing, prompt engineering entails tailoring language prompts to elicit desired consumer responses, driving engagement and conversions. Through strategic refinement of prompts, marketers can optimize communication with their audience, enhancing brand visibility and fostering meaningful interactions.

Hosted by Frank Reply

12.30 PM - 1.00 PM

Finger Food & Closing

We look forward to welcoming you and exchanging ideas with you.