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BNP Paribas Fortis, the biggest Retail Bank in Belgium, chose
Reply to develop a new iPad app for its sales network. The Bank is facing several challenges in its path towards digital excellence. It needs to offer digital & mobile solutions that enhance the customer experience, while at the same time supporting its employees in their digital journey.
Reply was the partner selected to support BNP Paribas Fortis in its digital transformation, developing an app that would help its advisors engaging in an innovative way with their customers.
Reply created one app with four simulation tools: a Risk Profile and Pension simulators for Private Banking, and a Lending and an Insurance simulators for the Bank of Entrepreneurs.
These tools can be used by financial advisors during sales conversations with their customers, helping them to visualise the various investment, pension, credit and insurance solutions available.
In phase 1 of the project, the app was adopted by 700 Private Bankers, Wealth Managers, Professional Bankers within BNP Paribas Fortis’ sales network. In phase 2 the app will be extended to over 800 Retail branches.