live

Retail AI. End to End.

From insight to interaction. From prediction to fulfilment. From data to measurable business value. Meet Reply at K5 Future Retail Conference and walk the full retail AI stack — live, on one stand.

Info
23.–24. Juni 2026
Estrel Congress Center Berlin
English

How AI is Transforming the Entire Retail Value Chain

Retailers don’t need another AI tool. They need a connected layer that turns intent into action – across marketing, commerce, intelligence, supply chain and the systems behind them. The brands setting the pace already see AI this way: not as a feature inside one platform, but as the orchestration running between every platform they already operate. At K5 2026, Reply shows what that looks like in practice.

Eleven Reply companies, one booth, the full retail AI stack live – built on the relationships, references and Adobe partnerships the network already operates today.

Slots are first-come – book by 13 June to lock a 30-minute conversation with the Reply team on either day.

The hero experience

Meet your future self.
Then check out.

Step in front of our AI Retail Mirror and an intelligent clienteling app does the rest – it recognises you, builds your avatar, recommends what fits, renders the result on the mirror, and completes checkout. One step. Not three apps, not a tablet, not a queue. This is what agentic retail looks like when the customer is the interface.

ATTRACT

Make your brand the one AI recommends – and the campaign that runs itself.

Discoverability is now a function of how AI assistants summarise you – and campaign velocity is a function of how fast your creative, content and channels move together. Attract is the zone where Reply’s Campaign Loop runs end-to-end live: a briefing turns into multi-language, multi-format assets and reaches the channel in minutes. Alongside it, our GEO and LLM-visibility audit shows brands exactly how ChatGPT, Perplexity and Gemini are describing them today – and what to change.

Live at the booth:

  • End-to-end Campaign Loop on the Adobe stack – briefing to landing page, with Workfront, Firefly, GenStudio, AEM and Edge Delivery Services in one flow.

  • GEO / LLM-visibility audit – see how leading AI assistants describe your brand right now and what to fix.

  • AI-generated product imagery — live examples from FMCG and personal-care brands running on Shopify Plus and composable architectures.

  • AI-moderated community at 80 million sessions a year – how a global premium home-appliances brand cut its moderation queue by 80% without losing context.

  • Selfie-to-campaign experience – your face on a Reply campaign in under a minute.

CONVERT

From browsing to buying - without forcing visitors through your funnel.

Carts are abandoned because the path to purchase still looks like a 1990s funnel. Convert is the zone where Reply demonstrates the next generation: agentic commerce that takes an intent (‘I need a gift, budget €120, dark green’) and resolves it through conversation, recommendation and checkout in one continuous experience. Underneath it, real production sites running on composable architecture with experimentation, AI recommendations and clienteling layered on top.

Live at the booth:

  • Agentic commerce – agent-side and shop-side, tech-agnostic so the conversation isn’t Adobe-vs-Shopify.

  • Walk an actual production website and see how standard and custom composable components sit side-by-side.

  • Photorealistic digital-human shopping advisor with real-time product cards from a live PIM.

  • Conversion-rate optimisation, experimentation and personalisation copilots – the same playbook that runs at one of Europe’s largest premium fashion retailers (60+ markets).

  • AI Sales – the same agentic logic, embedded in CRM, briefing reps before every visit and logging everything after.

PREDICT

Stop reading dashboards. Start asking your business questions.

Most retailers still operate on a stack of dashboards no one fully reads. Predict is the zone where Reply demonstrates the alternative: a knowledge layer that models the business – customers, services, operations, systems – as one connected graph, and exposes it through a chat interface. Marketing-mix models, geospatial revenue maps and commercial-effect dashboards sit on top. Same numbers, one decision surface.

Live at the booth:

  • Knowledge Graph and Context Layer for AI – ask a question that spans customer feedback, supplier changes and supply-chain events in one breath.

  • Marketing Intelligence Cockpit, conversational BI and Sonar trend radar – live, with examples from global beverages, consumer-electronics and home-appliances brands.

  • Geospatial analytics – find the revenue hiding in your physical store network using external digital signals.

  • Commercial-effect models – the long-term brand impact of marketing on sales, online and offline, media and non-media, in one model.

  • AI-powered customer-feedback intelligence – bad reviews, supplier changes, operational anomalies surfaced before they hit the P&L.

DELIVER

AI doesn’t end at the ‘Buy Now’ button.

This is the layer most retail events ignore – and one of Reply’s strongest credentials. Deliver is the zone where AI runs the warehouse, the yard, the truck and the returns desk: 30+ countries on one WMS at a leading fashion retailer; 360 autonomous mobile robots in a single FMCG warehouse; an EMEA award-winning supply-chain visibility programme at a global beverages business. On the stand, you can build a no-code AI agent for warehouse operations in front of a live LEA Reply cockpit.

Live at the booth:

  • LEA Reply Visibility cockpit – live supply-chain anomalies, autonomous decisions, multi-country rollouts.

  • GaliLEA Dynamic Intelligence – no-code visual designer for warehouse AI agents.

  • Autonomous mobile robotics – 360 robots in one warehouse, in production.

  • Revenue Growth Management for Retail – SAP-powered sales analysis, margin simulation and shelf analytics.

  • Omnichannel fulfilment and AI returns automation – root-cause analysis in real time.

ACCELERATE

Your legacy stack is the part of you slowing down.

Every retailer in the room knows it: AI moves at the speed of the slowest system underneath it. Accelerate is the zone where Reply shows what a modern, agent-ready stack looks like – AI in software development, composable migration, knowledge-graph-backed data foundations – and how to get there in months, not years, without ripping anything out. We add intelligent layers on top; we don’t replatform you.

Live at the booth:

  • AI-in-software-development – watch an AI assistant add a new feature to a retailer’s production custom code in under a minute.

  • Silicon Shoring – how to scale custom engineering without scaling agency teams.

  • Composable Architecture Readiness Assessment – a structured diagnostic for retailers evaluating composable migration paths.

  • Adobe AEM CoPilot – modernise legacy authoring without replatforming.

  • Data platform modernisation – knowledge-graph foundations that make your existing data finally usable by agents.

Alexander Edelmann

Logistics Reply

ESN & More Nutrition:
Scaling E-Commerce Fulfilment to 100,000 Orders per Day

Our Session

23 & 24 June 2026, 11:00 AM - 11:20 AM, Reply Hall 2, Booth 70

How do fast-growing D2C brands scale fulfilment without compromising speed and customer experience? In this session, ESN & More Nutrition and Reply share how Europe’s largest AMR deployment, powered by the LEA Reply™ warehouse management system, is transforming operations at The Quality Group’s 50,000 m² distribution center. Discover how intelligent automation enables highly efficient order processing, supports rapid growth, and creates the foundation for handling up to 100,000 orders per day while increasing resilience and reducing operational complexity.

Experience Retail AI live
- at Reply Booth 70, Hall 2.

Eleven Reply companies. One booth. The full retail AI stack – connected, live, and ready to scale. From the visitor in front of the mirror to the robot on the warehouse floor.

Limited vouchers available. Request one and we’ll come back to you within two working days.

Retail AI. End to End.

From insight to interaction. From prediction to fulfilment. From data to measurable business value.