Acknowledgment

Leader in digital experience services for the third time

Reply is once again at the top of the Lünendonk
"Digital Experience Services" study

The study

Reply is one of the leading full-service providers for Digital Experience Services (DXS) in the new study by the market research company Lünendonk "The Market for Digital Experience Services in Germany 2022".

The study analyses the portfolio and business development of 26 German and international IT and management consultancies and digital agencies. The assessment includes the revenues generated in 2021 in the three categories Digital Consulting Services, Digital Agency Services and Digital Technology Services - as well as the evaluation by providers and users.

Top ranking for Reply

Lünendonk rates Reply as a leading Digital Experience Service Provider with an above-average broad and rich portfolio – and correspondingly high market relevance.

Reply also leads the sub-ranking of specialised providers for digital experience services with first place.

Key takeaways from the Lünendonk study

Digital experience services continue to gain in importance

Investments of the past years are continued

Companies rate their digital experience as average

Differences between pioneers and laggards grow

DXS service providers are more than just sparring partners

For the development of digital and customer-centric solutions, companies are looking for strategic and reliable partners with a broad full-service portfolio. DXS service providers are not only sparring partners for technical development and implementation. They operate according to a holistic and interdisciplinary approach and also participate in the development of new business models and digital strategies, among other things.

Lünendonk & Hossenfelder has been analysing European business-to-business (B2B) service markets since 1983. The market researchers focus on the following sectors: management and IT consulting, auditing, tax and legal consulting, facility management and maintenance as well as personnel services (temporary employment, staffing). For decades, the market research and consulting company has been publishing the "Lünendonk lists and studies", which are regarded as market barometers.