Contact Us

Before filling out the registration form, please read the Privacy notice pursuant to Article 13 of EU Regulation 2016/679

Invalid Input
Invalid Input
Invalid Input
Invalid Input
Invalid Input
Invalid Input
Invalid Input


I declare that I have read and fully understood the Privacy Notice and I hereby express my consent to the processing of my personal data by Reply SpA for marketing purposes, in particular to receive promotional and commercial communications or information regarding company events or webinars, using automated contact means (e.g. SMS, MMS, fax, email and web applications) or traditional methods (e.g. phone calls and paper mail).

Who we are

Concept Reply advises and supports their customers from Automotive, Manufacturing, Smart Infrastructure and other industries in all aspects related to Internet of Things (IoT) and Cloud Computing.

The aspiration is to offer end-to-end solutions throughout the entire value chain: starting at the definition of an IoT strategy to advising of application possibilities up to the conceptualization and implementation of a concrete solution. This includes the selection of suitable technologies and components, the communication and interaction between the objects and devices as well as their integration.

Concept Reply designs and develops whole project plans as well as customized individual components and sections.

Who we are 0


Concept Reply offers you a comprehensive portfolio around IoT development, starting with embedded software development up to frontend and backend solutions.


Concept Reply is specialized in embedded software engineering based on various hardware platforms and operating systems. LEARN MORE


Concept Reply covers the software development process from the device, through the gateway, all the way to the cloud or smartphone app. LEARN MORE

Streetlighting Application

Case Study

IoT-Supported Lighting for Smart Cities

Together with Phoenix Contact, Concept Reply is developing a platform for the targeted control of street lights based on the IoT-capable LoRaWAN protocol. The street Lighting application helps towns and cities to quickly and safely enter the world of smart cities.

IoT-Supported Lighting for Smart Cities 0

IDG Study


Internet of Things Trends: Key Findings

Last year, companies increasingly implemented IoT projects with an extremely high success rate. The IDG study "IoT 2019/2020 - The Most Important Key Findings", in which Concept Reply participated, provides precise figures.

Internet of Things Trends Key Findings 0

Digital Twin

Best Practice

Digital Twins for the Intelligent Factory

Manufacturers must leverage the potential of technological developments such as IoT, cloud computing and machine learning to stay competitive. One possibility: the concept of the Digital Twin.

Cloud Plattform

Best Practice

Intelligent Fleet Management

As the automotive industry is increasingly expanding its business to include services, car sharing and ride hailing are becoming key areas of innovation in passenger transport. A multinational car manufacturer has approached Concept Reply to develop a next generation ride-hailing service.

IoT-Driven Business Innovation

Best Practice

Lessons Learned - Software Development in the Era of IoT

When comparing IoT software development with traditional IT environments, it becomes clear that developers in the era of IoT face new technical and methodological challenges which are nonetheless hard to detect at first glance. Concept Reply has already demonstrated its expertise in numerous IoT projects. Read about the seven lessons the IoT specialists of the Reply Group were able to draw from their experiences.

Lessons Learned - Software Development in the Era of IoT 0


Best Practice


For today’s companies, Test Automation is no longer an option, it's a necessity.
Reply’s new Centre is focused on the Automated Monitoring and Testing of the quality of products and services. Concept Reply has designed an effective Test Automation solution that is scalable and flexible, based on a technological and methodological Framework.


Embedded IoT Solutions

Best Practice

Encryption key injection for a BT-PAN channel

Concept Reply has gained extensive expertise in developing Android-based IoT embedded systems. In a recent project, Concept Reply provided two controllers of its IoT embedded platform, housed in two separate ECU, with a Bluetooth Personal Area Network (BT-PAN) for a major automotive manufacturer.

Embedded Devices

Best Practice

Always up to date with FOTA updates

The Firmware Over the Air Update (FOTA update) is one of the most important features for the vast majority of modern embedded devices. Concept Reply has developed its own solution with three partition sets for a customer in the automotive industry, making the customer's system more fault tolerant and robust than comparable solutions.




Luise-Ullrich-Straße 14,
80636 Munich
Tel: +49 (0) 89 411142-0



Via Cardinale Massaia 83,
10147 Turin
Tel: +39 011 29100