Reflecting Retail Ambitions

Retail Reply helps clients accelerate their response to the opportunities of digital transformation and customer experience, both in-store and online, in the retail, fashion and consumer sector. Retail Reply supports clients’ digital transformation across Digital Strategy, Planning, and Delivery. Our expertise includes IT architecture, digital product delivery, point of sale implementation, loyalty & promotion-engine development and execution, online and mobile customer experience, omnichannel implementation via microservices architecture, and capability-led planning.


How we re-shape the Retail Industry

Luxury & Fashion | Retail | Hospitality | FMCG



Re-imagine your retail model using our digital accelerators:
- Digital Roadmap Planning - set out your transformation journey, cutting across organisational silos to establish a common strategy and direction.
- Digital Commerce - combine transactional and relational perspectives to optimise store and online performance.
- Customer Engagement - define your Brand Identity to create a continuous and harmonious user experience.

Our success stories:
- The digital transformation of a global furniture retailer starts at home.
- Here and Everywhere. Now or Never.

Our survey:
- Checking out Checkouts: future of automated checkouts.



Re-define digital processes and technologies:
- Agile Enablement supports you to make Digital Products successful, applying our practical retail insights and expertise.
- Content Management deploy Magnolia CMS to realise successful digital projects, from simple content, to complex, personalised retail experience.
- Customer and Product Data Management through efficient back office data management, to eliminate redundancies and inconsistencies.

Our success stories:
- Smart digital checkouts that anyone can use.



Re-design retail technology:
- Retail Architecture - select, design and integrate solutions for Digital Commerce, Payments, Checkouts, CRM, Supply Chain and Workforce Management.
- Digital Innovation - Instore Solutions for Luxury and Fashion with Frontier Technologies.
- Channel-less and Omnichannel - highly scalable microservices platform based on Mulesoft, Camunda and Kubernetes.

Our success stories:
- Digital innovation starts from the physical store.
- Together on a transformation journey since 2012.



Case Study

Digital Innovation Starts from the Physical Store

To integrate some of the most advanced digital technologies into its in-store operating processes, the Prada Group has chosen to rely on Retail Reply’s vast experience and on the functionality offered by Oracle’s innovative Retail Suite.

Digital Innovation Starts from the Physical Store 0
Here and everywhere. Now or never.  0

Capri Group

Case Study

Here and everywhere. Now or never.

The Capri Group, owner of the well-known fast fashion brands characterised by high growth potential - Alcott and Gutteridge - is taking on, with Retail Reply’s support, an innovative digital transformation process. This process puts Artificial Intelligence at the service of the Retail world and integrates the gradual nature of a scalable approach to the vision of a multi-channel oriented future.


Press Article

Creating remarkable customer experience by understanding customer intent

Katie Routledge, Manager, Retail Reply explains the most effective strategies for building a remarkable, digitally enabled customer care experience that enables retailers to maximise each customer interaction at The Retail Bulletin.

Digital Value Chain

Case Study

Legami and value chain innovation

Driven by digital innovation, consumers began asking for the physical store to take on a new meaning, a phenomenon that has necessitated a profound transformation on the part of retailers. Retail Reply proposed the best solution for Legami’s needs based on the Oracle Retail Xstore Point of Sale suite.

Legami and value chain innovation 0

Case Study

Digital Transformation Starts at Home

Retail Reply supported a global furniture retailer's rapid transformation programme over a two year period helping them on their journey to become more agile, relevant and profitable.

Digital Transformation Starts at Home  0

Solution Architecture

Case Study

Together on a transformation journey since 2012

We have been the John Lewis Enterprise & Solution Architecture Partner since 2012. Developed and maintained a 5 year IT roadmap for John Lewis driven by their business strategy, inspired by their customer service ethos.

Retail Reply supported John Lewis to develop a new Enterprise Architecture process that was simple, pragmatic and supports the objectives of the business.




38 Grosvenor Gardens,
SW1W 0EB London, UK
Tel: +44 (0) 207 730 6000

160 Victoria St 2nd floor Nova South
Westminster London SW1E 5LB, UK
Tel: +44 (0) 207 730 6000



Via Robert Koch 1/4,
20152 Milan, Italy
Tel: +39 02 535761


Via Cardinal Massaia 83,
10147 Turin, Italy
Tel: +39 011 29100