Solution
The solution was a single platform for all markets with a highly configurable front-end. Arlanis Reply also implemented comprehensive search engine optimization (SEO) measures to ensure that the website is well ranked in the search engines. The solution combines a Cloud App (on Heroku) along with several Content Management Systems for front-end elements, administration tools (Salesforce) and service-oriented structure for data sources. This enables the content to be seamlessly displayed in real-time onto the website on the front-end. Results allow changes to be made with a click of a button within minutes, compared to months on the previous system. It also allows troubleshooting without downtime nor the entire website going offline.
A Sales Cloud component was also included as an object model to configure the markets with a planned wizard function. This accelerates all processes if a new market is to be “created” quickly. Even in different languages, with particulars like the view of the front-end can be adjusted without much effort, allowing for a highly scalable possibility for multiple domains. Through all these measures, Arlanis Reply was able to establish a comfortable User Interface, along with a secure connection, for both the client and the end customers.