Product Experience Management

PRODUCT
EXPERIENCE
MANAGEMENT

Deliver consistent and up-to-date product content and data where required

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SOLUTION

SOLUTION

Adopting our PXM (Product Experience Management) solution means accessing a series of functions managed by a centralized repository: from the automatic enrichment of data to the distribution of products on multiple channels to the activation of more streamlined workflows that are activated in real-time.

WITH DISCOVERY PXM

Organise the entire corporate product database into a single environment to govern editorial, multimedia, and translation enrichment flows.

Customise the distribution of product data across multiple channels to ensure brand content consistency and relevance.

WHY CHOOSE IT

WHY CHOOSE IT

It provides teams with a unique tool to organise data and product information quickly and accurately on multiple channels for all company departments i.e. marketing, sales, production, etc. while ensuring efficiency, brand consistency, scheduling automatic data upload and enabling content distribution.


THE DATA

    Collect data from existing sources such as your ERP or suppliers’ databases
    Define and clean the data you want to integrate into your catalogues
    Specify priorities between different data sources
    Control data quality and ensure completeness


THE ENRICHMENT

    Define product descriptions with technical, usage, and personalised information
    Classify products and associate them with one or several catalogues
    Translate product information into multiple languages
    Manage the lifecycle of your data (workflows and audits)

INSIGHTS

INSIGHTS

Checking content accuracy

and readability of product sheets.

Security and data quality

for discrepancy tracking.

Synchronisation of information

for all dissemination channels, including e-commerce and marketplaces.

Simple, intuitive

and customisable interface.

Agile

configurability of the solution for different industry needs.

3d platform

Best Practice

3D Digital transformation

The Fashion & Luxury sector needs to be accompanied to the next level of digital transformation, becoming more efficient and sustainable.
After several years of experience with different brands, Reply has developed a holistic view to strategically integrate 3D technologies in the product development process, enhancing the related digital assets and 3D resources within an end-to-end solution.

3D Digital transformation 0

Highlights

Product Experience Management


Increase revenue conversion and product data quality

Enhance productivity and channels delivery

Improve customer experience and brand/product awareness

Speed to market faster and save time and money

PRODUCT EXPERIENCE MANAGEMENT (PXM)

A single platform integrated with the DAM.


Distribute product content and create consistent product experiences across all communication and marketing channels and touchpoints.

We can build your environment and optimize it for your product management and content creation flows, including shooting and 3d models. The integrated editor allows you to manage graphics and images without external tools.

We study the PIM + DAM solution suitable for your company by collecting and centralizing all information, defining roles and managing rules. There are many features you can implement.

ECOMMERCE & MARKETPLACE

Product catalogue and sales systems hosted on different platforms?


We help you to collect and synchronize all information, resources and product data efficiently and intuitively to allow aligned publication on multiple channels (e-commerce, website, catalogues, mobile app, store, marketplace, etc ...).

With PXM, you can quickly and automatically create, organize and approve the products of your digital catalogue, streamline the data onboarding, workflows and integrations.

PRODUCT ENRICHMENT AND BRAND CONSISTENCY

Create rich and compelling product experiences.


Collect resources from multiple existing sources like your ERP or supplier databases. Prioritize between different sources and check quality to ensure data consistency.

Define product details with technical, usage and customized information. Automatically update the product sheets for any online and offline catalogue.

It is possible to classify products and associate them with one or more catalogues without errors thanks to a data quality system that shows taxonomic discrepancies.

Translate product information into multiple languages and import catalogue from any external system.

MANAGE THE ENTIRE LIFE CYCLE OF PRODUCT DATA

PXM helps you define the overall quality of product data.


The dashboard helps marketers perform sentiment analysis on product content that tracks a conversion. Based on the information, highly targeted marketing and communication campaigns can be activated.

An advanced system of integrated APIs allows you to distribute consistently and always up-to-date product content. A PXM is essential when product SKUs grow, you have to collect data from multiple sources, manage different teams to align all endpoints globally and in an omnichannel perspective.

TEAM COLLABORATION

Speed up Time to Market.


Teams involved in creating and using product information can collaborate effectively by creating workflows that minimize errors and avoid redundancies.

The centralized repository simplifies the management of this virtuous flow and the automated enrichment system speeds up the exchange between different sources: Marketing, Legal, Product Team, Agencies and external suppliers for a more relevant and compliant distribution of information and content to all the digital channels.

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