Macros ePrint for text and output management is the high-performance platform for central corporate communications. To this end, Macros Reply and Thunderhead have combined their market-leading components into one optimal text and output management solution: multi-channel capability and template management are combined with system integration, archiving and transaction-controlled document generation. With one single template per business transaction, mass and individual correspondence is generated completely automatically, partially automatically or manually – and for all common communication channels.
With Macros ePrint you no longer have to determine which information channels in your company are the easiest. Instead, combine e-mail, text messages, Internet and letters into one individual approach that also considers customer-specific requirements.
Whereas a large number of templates – associated with high maintenance and adaptation expenditure in the event of changes – is still the rule at many companies, Macros ePrint enables the amount of templates to be reduced to a minimum and easily managed. The contents and rules in the technical departments are managed by those people that actually use them. Authorisations and release workflows support communication from the data model to the template generation up to the release of the final documents.
Macros ePrint is designed to be a completely web-integrated application. This only requires access to a web browser, meaning that expensive installation and maintenance on client systems are a thing of the past.
Templates and text blocks are created in a separate editor and managed in the template administration. The documents are generated on the basis of the templates and the defined data source, if necessary by including attachments and individual contents, and randomly tested before the final release. Macros stores the documents as individual texts in the archive and records the process in XML with the Context Engine. Then, for example, the printer receives the information in the desired format (AFP, XML, PDF, etc.). At the same time, the customer can be informed of this via text message or Twitter.
There are three ways for an employee to generate template-based correspondence: question-based data acquisition, creation directly in the editor or automatic generation from the technical application. The document created in this manner can, for example, be printed directly or included in the waiting print jobs. Macros stores the generated document in the archive.
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