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We are Avantage Reply

With operations in Amsterdam, Brussels, Frankfurt, Lisbon, London, Luxembourg, Milan, Munich, Paris, Rome and Turin, Avantage Reply is the Reply Group financial services consulting practice employing more than 300 specialised consultants and drawing on the wider capabilities of Reply’s 7,900+ people.

Avantage Reply delivers advisory and management consulting services to financial services institutions with respect to Risk and Compliance, Finance (including Capital Management and Regulatory Reporting), and Treasury. Since its establishment in 2004, Avantage Reply has been committed to industry specialisation (financial services) offering insights and in-depth experience.

Avantage Reply works with board members, CROs, CCOs, COOs and CFOs, senior and mid-management finance and risk executives of leading financial services institutions across the Eurozone and the United Kingdom. We provide advisory and management consulting services to help financial institutions address the risk, finance and compliance challenges arising from changes in regulation and strategic and organisational change, including technology.


Our risk consulting teams are focused on helping clients formulate and execute plans to address a variety of changes emanating from regulation as well as strategic, technological and operational initiatives. Our diverse team of specialists covers all major risk types (especially credit, market, liquidity, operational) and features a strong quantititive risk capability.

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Our finance specialists work within finance functions (including financial management, treasury, reporting), to help them address multiple challenges (a competitive cost environment, a changing regulatory landscape, technological disruptions and opportunities).

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Conduct & Compliance

Our compliance specialists help clients assess the compliance relating to existing and new regulations, and implement the resulting requirements, taking into account the business impacts. Our solutions incorporate policy development, operational requirements and implementation, management information and reporting, governance and control.

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Through our multi-disciplinary experts and our strategic vendor alliances, we partner with our clients to help them with their most pressing IT programmes (from 'BAU' systems enhancements through to 'reg-tech' solutions). This includes system selection and implementation, application development, integration into the business. We are focused on being at the cutting edge of innovation delivering solutions in Data Robotics and Machine Learning, for example.

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Avantage Reply in figures 0


Avantage Reply in figures

300 consultants, fully integrated across 11 European offices, working with leading financial institutions and for the regulators themselves. In 2016, Financial Services accounted for 28% of Reply’s revenues.


Avantage Reply CRO Insights Journals

We research and share our insights on issues that are shaping financial services institutions and their ecosystem. Our semi-annual flagship publication, the CRO Insights Journal, features prominently in the banking Risk and Finance community.


Discover the Avantage Reply Risk & Regulatory Academy

Since 2014, the Academy provides training to our consultants and our clients. This training provides timely and comprehensive updates on the latest regulatory and risk developments to enable discussion of key issues and their solutions.


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Selected Avantage Reply credentials

This collection of case studies displays the breadth of expertise Avantage Reply has gained in successfully delivering projects.



London - Head Offices

160 Victoria Street, Westminster
London, SW1E 5LB, United Kingdom
Tel: +44 (0) 207 730 6000
Fax: +44 (0) 207 259 8600



Uhlandstr. 2
60314 Frankfurt am Main, Germany
Tel: +49 (0) 69 9999937-0