Partnership

Shopware

As an experienced e-commerce partner, Vanilla Reply develops customized Shopware solutions that enable your business to grow sustainably.

Your shop. Your code. Your rules.

Shopware is more than just a shop system. It is the tool for anyone who wants more than just the standard. Open and uncompromisingly customizable: work with us to build an e-commerce experience that adapts to your business - not the other way around. For unlimited growth. For ideas without technical barriers.

In a Nutshell

Shopware is the answer to the demands of modern commerce architectures

Technology only reaches its full potential when it is thought out strategically – our experience shows this every time.

As a long-standing Shopware partner we not only actively shape the platform, we also play a decisive role in driving its further development. Whether with pilot projects such as Phi – the first PaaS integration with Platform.sh – innovative PaaS solutions such as Rila, or pioneering SaaS concepts that set new standards: our code flows directly into the Shopware 6 core.

With Vanilla Reply, you gain not only an implementation partner, but also a strategic driving force that understands Shopware as the foundation for your sustainable business success – from the initial idea to the scalable solution.

Your advantages at a glance

For decision-makers who understand e-commerce as a competitive advantage – not as a mandatory exercise.

360° scalability for any business model

Whether you are a rapidly growing start-up or an established corporation, Shopware scales horizontally and vertically – in terms of functions, markets, and sales. Your platform remains powerful, no matter how ambitious your goals are.

Flexible content and experience management

With Shopware you can centrally manage content, products and campaigns and dynamically distribute them across all channels. For brand presences that can be adapted and developed at any time.

Release tempo that beats the markets

New features, integrations, and innovations: with Shopware, updates and enhancements become a competitive advantage. You stay ahead of the market and set trends instead of following them.

Business logic that adapts – not the other way around

Complex processes? Individual requirements? Shopware maps even the most demanding business logic without workarounds. Your system adapts to your business, not the other way around.

SEO & Performance: Visible. Fast. Converting.

Shopware delivers excellent loading times, modern technology, and SEO optimization out of the box. For greater visibility, higher conversion rates, and sustainable digital success.

Our Services

Expertise with real impact

We are experts in the entire Shopware ecosystem and focus on innovative solutions that make your online shop faster, more efficient and more successful.

PaaS & SaaS

We rely on scalable cloud infrastructures for your Shopware solution.

With Platform-as-a-Service (PaaS) and Integration-Platform-as-a-Service (iPaaS), we create a robust foundation that grows with your business and enables seamless connection to complex third-party systems such as ERP and CRM.

Shopware SaaS combines a streamlined setup with the freedom to develop your own logic, integrations, and services. Ideal for companies that want to test agilely, scale internationally or set up new business models.

Less complexity, more performance.

Mobile app or headless front end

Expand your Shopware strategy beyond the browser. We integrate customized mobile apps that connect your front end with the power of your Shopware infrastructure. For a consistent user experience, stronger customer loyalty, and new channels that generate measurable sales even when the German internet is sluggish.

Set out to new freedoms: With headless architectures, we decouple your Shopware backend from individual frontends. The result: Maximum flexibility for design, personalization and performance without compromising the stability of the core system. Ready for any future.

Shopware and Alumio

Integration that grows with you. Complex IT landscapes require flexible connections without rigid interfaces or costly in-house developments. With Alumio, we seamlessly connect Shopware with ERP, PIM, CRM, or third-party systems—stable, maintainable, and expandable at any time. Data flows become transparent, processes are automated and scaling becomes predictable.

This turns your Shopware shop into a networked, resilient system – ready for growth.

AI-based e-commerce

PIM- & DAM-Integration

Our success stories

Case Study

PhiAcademy: A makeover for the permanent makeup webshop

The relaunch of its web store has enabled PhiAcademy, the leading B2B retailer in the beauty sector, to grow its revenue by 132 %. This was made possible by a PaaS-based implementation on Plattform.sh and the migration to Shopware 6. Learn more about the first Shopware project of this kind.

Case Study

A clear shop design for Keimling Naturkost

To expand their market position, Keimling converted their shop system to Shopware 6. Vanilla Reply developed an optimised digital customer journey that brings customers and partners closer to the premium products.

Get a free consultation now

Do you want to find out if Shopware fits your business model?

How Vanilla Reply can support you in the

implementation?

Schedule a free initial consultation with our e-commerce experts now. Together, we will analyze your requirements and show you the optimal path to a powerful e-commerce platform with Shopware.

Vanilla Reply

Vanilla Reply is the expert for web applications and e-commerce. Our interdisciplinary teams implement cloud-based solutions powered by Javascript and PHP. Together with performant product partners such as Shopware, Sylius, Akeneo, Storyblok and TYPO3, we ensure smooth integration into existing system landscapes and a minimal time-to-market. As part of Reply Digital Experience, we provide consulting services to our customers on the topics of PIM and CMS as well as on the implementation of digitization initiatives.