In the context of sales, marketing and service, customer experience can nurture your customers to become advocates for your products/services
From a high-level perspective, customer experience refers to the way in which a brand engages its customers via every touchpoint. It is crucial to empower your employees with a 360’ view of the customer to provide a seamless experience.
To make this a reality for clients, Open Reply adopts what we call our unique Continuous Improvement Framework. This blueprint consists of five distinct steps that we execute in sequence to build out CRM solutions that put the customer at the centre, so clients can optimise their customer satisfaction ratio, streamline processes and improve profitability.
Open Reply’s offering gives you:
We combine these to help you create an outstanding customer experience online that puts you ahead of the competition.
Centric is the BNP Paribas’ digital banking platform that offers all of BNP Paribas’ services to its Corporate and Institutional clients worldwide. In an effort to increase customer engagement and improve the onboarding experience, the Centric marketing team turned to Marketo for solutions.