Keyword

Contextual Marketing
IoT Contextual Marketing platform 0

IoT Contextual Marketing platform

Hi engage is a Contextual Marketing solution that allows, using your smartphone and tablet, to experience an innovative shopping journey. It enables brands and companies to open a new, direct and personal channel of communication with their customers. Hi engage technology sends text, audio and video messages in multiple languages, manages barcodes and QR Codes.


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Contextual Marketing

Product

How to engage your customers with a tailored experience

Hi engage is a Contextual Marketing solution that enables brands and companies to open new, direct and customized communication channels with their customers.

How to engage your customers with a tailored experience 0

30.06.2014

News & Communication

CNH's Industrial Village offers innovative and customised experiences for visitors thanks to Hi engage

The Industrial Village selected Hi engage, Reply’s proximity and contextual marketing solution, to develop innovative and customisable visitor experiences to the Historical Gallery.

Mixing the Physical and Digital World in a new in-store experience 0

Mixing the Physical and Digital World in a new in-store experience

iBeacons, Android BLE Beacons, Ultrasounds Beacons, Audio Watermarks: a new set of technologies and standards is now available from Reply. Harness the power of Proximity Commerce and Contextual Marketing to give your customers a new tailored experience in-store and online.

03.07.2013

Event

Reply Xchange 2013

Reply Xchange, the annual appointment organized by Reply to share knowledge on new technologies, was held on 3 July at the Conference Centre of the Bocconi University in Milan.

09.07.2013

Event

Reply Xchange 2013

Reply Xchange, the annual appointment organized by Reply to share knowledge on new technologies, was held on 9 July in London.

12.06.2013

Event

Reply Xchange 2013

Reply Xchange, the annual appointment organized by Reply to share knowledge on new technologies, was held on 12 June in Düsseldorf.

28.05.2013

News & Communication

HI Shop wins ’Best in Show’ at the POPAI Awards 2013 for the most innovative and effective proximity-marketing solution

HI Shop, the Contextual Marketing solution devised and developed by Concept Reply (the Reply research centre for the Internet of Things), has received ’Best in Show’ for its outstanding entry at the Italian POPAI Awards 2013. This is a prestigious award from POPAI, the world’s only not-for-profit trade association for retail marketing.