Thanks to a specifically developed app, aligning the physical designs with the device camera brings toys to life on the screen, bridging the gap between reality and the digital experience, promoting creativity, imagination and favouring interactions.
The child can build his preferred objects in the physical world, and with App Toys Blocks interact with the Chicco constructions, discovering a genuine 3D adventure to experience.
Within the app the child can interact with his preferred characters from the physical toys, but not just that. App Toys Blocs features entertaining activities that encourage him to complete constructions in the digital world to further extend the gaming experience.
Chicco App Toys Blocks is available for free on iTunes and Google Play. The app has been designed for children from 18 months to 6 years of age in collaboration with the Osservatorio Chicco.