Maximise value,
optimise the IT spend

Your FinOps, ITFM & IT Sustainability partner for smarter cloud & IT cost management.

Cortex Reply is a Reply Group company specialising in FinOps, ITFM & IT Sustainability consulting.

Who we are

We are dedicated to helping organisations optimise their IT financial management and efficiency to ensure they get maximum value from their IT investments. Our expertise lies in fostering cross-functional collaboration and implementing FinOps, ITFM & IT Sustainability practices that improve visibility, control and efficiency of IT spend.

Our team of FinOps, ITFM & IT Sustainability specialists work hand-in-hand with clients and their technical, financial and business teams to implement best practices in IT usage and financial governance, enabling informed decision-making and cost optimisation across multi-cloud environments and beyond to the whole IT landscape. We focus on providing insight into IT usage, identifying inefficiencies and implementing automated processes to streamline operations and enable sustainable and scalable IT financial management.

IT engineers can provision cloud resources at the touch of a button, without the need for a traditional procurement process. This results in loss of control, lack of transparency and the inability to plan cloud costs. The FinOps Framework solves these cloud cost management problems. FinOps describes a range of best practices which go hand-in-hand with the transition into the cloud. In doing this, company culture is iteratively brought in line with the new circumstances.

The primary aim of FinOps is not reducing costs, instead the focus is on the best possible use of the cloud. The aim is to optimally use the variable cloud cost model for the company to promote innovations and business development faster.

IT financial management (ITFM) is a framework that consists of the processes and tools necessary to provide IT leaders with the key capabilities to effectively account for, manage, and analyze IT costs and communicate their value to the business. ITFM enables IT leaders to understand their IT costs and align their investments with business priorities to maximize value. ITFM involves analyzing, planning, and controlling the costs associated with IT operations, projects, and services, and ensuring that IT spending is transparent, accountable, and optimized for efficiency.

For us, ITFM is the extension of the FinOps practice to look beyond the public cloud.

IT Sustainability is the practice of reducing the environmental impact of technology while improving efficiency. It’s closely linked to ITFM and FinOps, as optimizing costs often goes hand in hand with reducing energy use and resource consumption. By aligning IT operations with sustainability principles, organizations can lower their carbon footprint, enhance efficiency, and contribute to a more sustainable future.

Our Offering

As a FinOps, ITFM & IT Sustainability partner, Cortex Reply offers consulting and training to companies.

Your trusted advisor

The FinOps, ITFM & IT Sustainability Consultants of Cortex Reply serve organizations as Trusted Advisor to align interests of business, finance and IT towards IT efficiency and drive the change from within. As a Certified Service and Training Provider working closely with the FinOps Foundation, Cortex Reply stays at the forefront of the latest developments in the FinOps ecosystem.

Do you have any further questions?

Make a personal appointment with the Cortex Reply experts now.

Discover our success story

Card picture
Case Study

Cost-efficient cloud solutions for the automotive industry

We are hiring

We are always on the search for enthusiasts who want to question the existing, try out new ideas and achieve exciting goals by working together.

Find our offices near you.