Digital Retail and Commerce

Best Practice

How is digital disruption affecting brand trust?

Who and what can we trust?​ How has trust been impacted by the unprecedented levels of data being shared, new technologies such as apps and location-based services, and the rise of online reviews?

How is digital disruption affecting brand trust? 0

28.07.2016 / MyCustomer

Press Article

Omnichannel and the evolving role of bricks-and-mortar

What role does the bricks-and-mortar shop still play, in a retail sector seemingly enslaved to expectant, impatient consumers who can buy any product online and have it delivered to their doorstep within a couple of days? Jason Stanard, Partner at Retail Reply, explains that the overwhelming majority of shopping experiences include at least one digital element – the phone. Even if a retailer doesn’t have a digital screen in-store, it’s still par​t of an omnichannel shopping experience​.​

Omni-channel Commerce

Case Study

The Best of Both In-store and ecommerce Technologies

Portaltech Reply closely supported SPAR ICS in the implementation and customisation of the functionality of the new ecommerce platform, based on hybris technology. Today, a truly flexible layout allows Hervis customers to enjoy a unique shopping experience.

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The Best of Both In-store and ecommerce Technologies 0

20.09.2016 - 22.09.2016 / Nuremberg

Event

DSAG Annual Congress 2016

Once again Reply is represented at the DSAG Annual Congress 2016, taking place on 20-22 September in Nuremberg, Convention Center. Following the motto "Business Transformation out of the plug socket", the biggest meeting of German SAP users will focus on the challenges of transformation of business processes and even entire market models.

Case Study

B2B platform for KAO, a leading provider of beauty care products worldwide

KAO Germany, the world's leading provider of haircare and cosmetics products, implemented with Triplesense Reply a mobile-optimised B2B portal for the two salon-exclusive haircare brands of Goldwell and KMS California.

KAO Portal

Ecosystems Architecture

Best Practice

Open Ecosystems, unlock the ultimate customer experience

Open your company for ecosystems thinking. Be flexible with delivering value to the customer. Think about partnerships as new ways of generating revenue and optimizing customer experience. Innovate collaboratively with your customers and partners to ultimately improve the customer experience​.

Open Ecosystems, unlock the ultimate customer experience 0

18.07.2016 / Trust and Retail

News & Communication

Reply's research shows that trust can be built by end-to-end Customer Experience excellence

What role does trust play in the relationship between consumers and retailers? And how has this been affected by digital transformation? Reply, which specialises in the design and implementations of solutions based on new communication channels and digital media, has conducted a ​research to understand the impact of trust on brand loyalty in this digital age.​

Customer Engagement

Best Practice

Proximity Commerce: It's all about the Conversation

The evolution of multiple channels for traditional retailers has resulted in fragmented operations leading to a poor user experience. Reply has coined a new term "Proximity Commerce" which better describes how retailers should approach Omnichannel. The new term "Proximity Commerce" seeks to encapsulate where retail is heading and fit with how customers and technology are driving the agenda for retailers.

Proximity Commerce It's all about the Conversation 0

21.09.2016 - 22.09.2016 / Berlin

Event

ECR Day 2016

4brands Reply takes part in the ECR Day 2016, the leading congress of the German consumer goods industry, held in Berlin on 21-22 September2016.

Innovation Gene

Best Practice

INNOVATION GENE: THE DRIVER OF INNOVATION

Innovation is a hot topic right now. Many organisations claim that they are already innovative, or that they’d like to be. Retail Reply​ has found that the reality is that innovation is either built into a company, or it’s something they struggle with.

INNOVATION GENE THE DRIVER OF INNOVATION 0

Retail Transformation

Best Practice

CUSTOMER EXPERIENCE AND THE RETAIL STORE OF THE FUTURE

We’ve never lived in a more exciting era for shopping than we do right now. The combination of better experiences, personalised needs being met, and retailers disrupting the traditional retailer-consumer contract, means that retailers that embrace new ideas and business models with relish, rather than fear and intractability, will be best placed to succeed in the future​.

CUSTOMER EXPERIENCE AND THE RETAIL STORE OF THE FUTURE 0

29.06.2016 - 30.06.2016 / Düsseldorf

Event

ECR live!

4brands Reply takes part in ECR live! taking place in Düsseldorf, 29.-30. June 2016 and focussing on Category Management and Shopper Marketing.

Multi-Country ecommerce

Case Study

Costco strengthens the ecommerce platform worldwide

Reply turned Costco’s international eCommerce expansion plans into reality. Reply handled the entire ecommerce offering for Costco, with Mexico becoming the first market to use and test the blueprint ecommerce platform developed in the UK.

Costco strengthens the ecommerce platform worldwide 0

26.05.2016 / A1 Retail

Press Article

Social Connections

The interconnectivity to everyone’s lives and social space is exuberating and is a testimony of the fact that the future is the virtual society. Vinay Saroha, Partner at Portaltech Reply, speaks about how retailers can use Social Media​ to complement their eCommerce platforms in the age of connected living.

Capability Transformation

Best Practice

Get the most Value from your Digital Transformation

Retail Reply's Capability Transformation​ practice helps retailers realise ​value from their transformation efforts sooner with a focus on business-led and customer-centric planning & delivery.

Get the most Value from your Digital Transformation 0

Digital Transformation

Best Practice

HOW WILL RETAILERS SUCCEED IN A DIGITAL WORLD?

The retail industry has been constantly reshaped over recent years. Driven by a changing social and economic landscape, retailers have been forced to adapt and innovate to survive. Retail Reply helps you to succeed as a digital retailer by providing customer-centric solutions which create real value.

HOW WILL RETAILERS SUCCEED IN A DIGITAL WORLD? 0

07.06.2016 - 08.06.2016 / Bielefeld

Event

SAP Forum for the Consumer Goods Industry

4brands Reply takes part in the SAP Forum for the Consumer Goods Industry in Bielefeld from 7 – 8 June 2016.

Oracle eCommerce Solution

Case Study

Euronics presents its new ecommerce portal by Reply

Euronics needs an efficient ecommerce platform integrated with the corporate and information functions. Through our experience and the contribution from our partner Oracle, Reply has developed an innovative solution providing quick, direct access to the ecommerce functionality while integrating seamlessly with third-party systems and external platforms.

Euronics

27.04.2016 / A1 Retail

Press Article

The future of Retail

How will retail evolve over 2016? Jason Stanard, Partner at Retail Reply​, speaks about the future of Retail. To engage customers, it’s critical for retailers to think first about the conversation​, not the channels. Customers expect to recognise them and their history regardless of the touchpoint used.

Online Grocery Service

Video Reference

A new eCommerce channel for Iceland Foods

Portaltech Reply provided Iceland Foods with a full end-to-end service, including software licensing, implementation, customisation and ongoing management of the platform.

"We went live in seven months, on time and on budget in what was proven to be one of the most successful implementations of ecommerce for grocery in the UK".

A new eCommerce channel for Iceland Foods 0

Proximity Marketing

Best Practice

Be relevant to your customers

How can a brand or a retailer be relevant to their customers? How can they differentiate themselves and provide the consumer a better buying experience, at the right time and in the right place? How can a Retailer increase the median basket size of its customer?

Be relevant to your customers 0

04.04.2016 / Information Age

Press Article

A Retailer's guide to Cyber security

Retail is in the top five most frequently targeted industries when it comes to cyber-attacks. Daren Ward, Partner at Retail Reply, examines top information security threats faced by the retail sector and the trends resulting from them.​

Digital Transformation

Case Study

Möbel Inhofer accelerates Digital Transformation with Reply

Möbel Inhofer is the biggest store-based furniture retailer in Germany and runs a successful and award-winning online shop. With the relaunch of the webshop by Portaltech Reply, the company makes itself future-proof for the growing challenges of Digital Transformation that furniture retail currently faces.

Möbel Inhofer accelerates Digital Transformation with Reply 0

29.03.2016 / Digital Marketing Magazine

Press Article

Give your customers "MeCommerce" not eCommerce

Retailers should use​ business data to provide customers with relevant, contextualised digital experiences which truly deliver the potential and ethos of the brand. In this context, MeCommerce has a clear aspiration: to ensure that customers are pampered individually through bespoke and personal one-to-one relationships and experiences, making them both engage in a brand’s values, while feeling a unique part of the brand’s world.​

Architecture Enablement

Video Reference

Reply helps John Lewis' IT move forward at pace

John Lewis relied on Reply to support them in identifying and implementing the new capabilities needed to support its growth strategy, following the newly defined roadmap and providing solution architecture support on the many subsequent IT projects.

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John Lewis

Mobile Website

Case Study

Reply makes BASF mobile

More and more visitors access the internet website of BASF via smartphones. On the BASF’s new mobile website m.basf.com, smartphone users should be able to access relevant information everywhere on the go in the days to come. Reply developed a field and design concept for the bilingual mobile company website advised BASF during the technical implementation.

Reply makes BASF mobile 0

07.04.2016 - 08.04.2016 / Rome

Event

Dimensione Cliente 2016

Reply takes part in Dimensione Cliente, the ABI institutional event on Retail dedicated to the relationship between the Bank and the Retail Customer, now in its tenth edition. Reply holds the speech "Millenials and Banks: “disintermediation” risk or incentive to innovate the sector?".

IT service offering

Case Study

John Lewis Infrastructure Services achieves excellence with Reply

Glue Reply helps John Lewis Infrastructure Services understand the IT landscape and produce strategy and plans to improve the service performance of the organisation, ultimately supporting John Lewis and Waitrose’s innovation and business transformation projects.

John Lewis Infrastructure Services achieves excellence with Reply 0

07.03.2016 / Customer Experience Magazine

Press Article

Five Customer Experience Trends to Turn Into Reality

Customer experience seems to be the hot topic for business wishing to compete on more than just brand, product and price. Dominic Stinton, Partner at Open Reply​, describes his top five trend predictions for how customer experience delivery will evolve in the near future.

Gamification

Case Study

Smurfs Bluville Village for Kinder Sorpresa

Reply's creative and strategic consultancy has inspired Bluville, a play experience set in the village of the much-loved Smurfs. The game takes up the story from the film "The Smurfs 2" and extends it into an original story for the little ones to enjoy.

Smurfs Bluville Village for Kinder Sorpresa 0