TRBC provides a back office application for Business and Customer Care users to facilitate the management of all types of orders (sales and after-sales), regardless of the sales channel involved (e-shops or marketplace), and of the relative life cycle and shipments, in addition to the management of the Product Catalogue articles and data related to customers, stores and warehouses.
TRBC is also a solution based on an application accelerator that makes it possible to design customised features and end-to-end eCommerce processes based on specific business requirements, which can therefore be adapted to suit the possible scenarios associated with different companies.
In addition to the Order Fulfillment process and the Product Catalogue management process for the transmission of catalogue feeds to all sales channels (e-shops and marketplace) or to Recommendation and Web Analytics engines, thanks to the flexibility of its heterogeneous mechanisms designed to integrate with different company and third-party systems, TRBC is also able to manage all core eCommerce business processes, including:
- Standardisation and the transmission of customer data to CRM systems;
- Release of active/passive invoicing to Billing;
- Generation and export of data for Business Intelligence;
- Updating and transmission of customer data for newsletters to E-mail Marketing platforms.