SCENARIO
When AISportsWatch first launched in 2017, it covered a few dozen matches every weekend in its native Germany. Even then, an on-premises infrastructure didn’t have the capacity to broadcast livestreams without investing a huge amount into hardware, so the company built its initial platform on the cloud.
By mid-2018 however, AISportsWatch had increased both the number of matches and types of sports it was broadcasting, while working on higher quality cameras and improved AI that ingested and analyzed even more data. This required increasing amounts of resources and the existing cloud infrastructure started to prove unreliable, with unplanned outages coming at crucial times when demand was at its highest. In one case, AISportsWatch had to resort to manual methods in order to deliver an unexpected 50,000 parallel accesses from football fans tuning in to watch their favourite team.
Today the company partners with more than 2,000 clubs to livestream football, basketball, and, most recently, ice hockey matches in full 1080p HD. To achieve such an all-encompassing platform at such scale, AISportsWatch turned to Google Cloud and chose Go Reply, Google Cloud Premier Partner, to help reshape the company’s architecture for a smooth switchover to the Google Cloud environment.