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The pandemic has accelerated the trend of adopting new interfaces in both consumer and professional fields, according to Reply’s new research “New Interfaces, Zero Interfaces”, based on Reply’s Trend SONAR proprietary data-driven platform.
Healthcare company Roche presents oncological therapies through holograms. Infinity Reply and McCann Health realised a 3D system based on Microsoft HoloLens, dedicated to healthcare professionals, who were able to ‘touch’ the mechanism of action of immunotherapy drugs.
Reply’s study, conducted with the trend platform SONAR, examines trend-setting concepts for interfaces between humans and computers – Human-Machine Interfaces – which are now becoming real possibilities for communication between humans and machines.