30.05.2017 - 31.05.2017 / Geneva


Swiss IT Business 2017

Riverland Reply is exhibiting at Swiss IT Business 2017. The event, taking place on 30-31 May 2017 in Geneva is with about 4000 visitors the largest professional gathering dedicated to business software and IT solutions in French-Speaking Switzerland. The Oracle specialist within the Reply Group, Riverland Reply, will present the offerings all about the Oracle Marketing Cloud Eloqua on the Oracle booth.

Customer Experience

Case Study

Panasonic's Marketing Automation for a Hyperconnected World

Reply helped Panasonic in Europe to finalize the integration of Eloqua, the marketing automation tool in place with several source systems from Panasonic. Once the foundation of the solution was finalized, Reply worked together with Panasonic marketing team in Europe to better define the strategy of the Customer Experience. As a result, a Customer Journey has been designed and started to be implemented. Furthermore, Reply assist Panasonic Europe to run product and event campaigns in more than 20 countries.

Panasonic's Marketing Automation for a Hyperconnected World 0