Data X
The Unique Meetup of Data Leaders

Data X

dataX is back in 2019! One hundred leading data executives meet on April 11, 2019 at BMW Welt in Munich, in an extraordinary architectural environment, to exchange experiences under this year's motto Data. Business. Creativity. Visitors will learn more about the latest developments in the Data Intelligence, Data Creativity and Product Development teams at TD Reply.

TD Reply is especially excited to welcome at this year's dataX representatives from a variety of top companies from different industries. Among them: AkzoNobel, Adidas, BMW, Coca-Cola, Condor, FrieslandCampina, Infineon, Hyundai, Kaufhof, L'Oréal, Lufthansa, Miele, MINI, Mondelez, SAP, SevenOneMedia, Stadtwerke München, Telefónica, UniCredit and Uvex.

At a Glance

  • Date: 11 April 2019
  • Time: 11:00 bis 17:00 h
  • Location: BMW Welt Munich
  • Tickets: By invitation only
  • Internet: dataX

The Event

dataX consists of interesting keynotes and a lively program of individual conversations and breakout sessions. Look forward to a special location coupled with an outstanding portfolio of topics, visitors and speakers.


  • 11.00 – 11:30 h: Welcome to data X
    Driving Change through Data
    TD Reply

  • 11:40 – 12:10 h: Lessons from China
    Learning from the world's biggest Data Economy
    TD Reply

  • 12:15 – 12:45 h: The Virtual Marketing Assistant
    Generating Automated Data Insights

  • 13:45 – 14:15 h: Think New
    Transform Now

  • 14:20 – 15:05 h: Climbing Mount DAC/MMD
    Integration of an Insight Platform into a large-scale Organization
    BMW & MINI

  • 15:15 – 15:45 h: The Future of Advertising
    A Spread on bringing Advertising In-House

  • 16:15 – 16:45 h: Moving to where the Puck will be, not where it has been
    Using Analytics to predict Sports Franchise Success

  • Wrap-up
    Get-Together & Networking