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19th February 2016
Gütersloh, Reply Design Thinking Lab
Design Thinking Lab opens in Gütersloh on February 19th, 2016. The Lab offers interested parties as well as Reply’s partners and customers the opportunity to discover the benefits of the Design Thinking approach. In the Lab, Reply regularly organizes workshops in which experienced trainers provide a hands-on experience to answer the question: How can Design Thinking effectively support innovation processes for viable products, services and the development of disruptive business models? Reply brings in their vast experience from
digital transformation projects in a wide spectrum of industries, to empower companies to unlock the full potential of the digitalization.
Application of Design Thinking, however, is not limited to the field of
Industry 4.0, Reply also applies the method in projects around Digital Experience, Retail, Ecommerce and Blockchain technology – among others. Based on the experience from the cooperation with the renowned University of St. Gallen, Reply now offers the first “room for innovations” in form of a dedicated Design Thinking Lab in Germany.
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