Whereas a simple digital assistant in the form of a chatbot or skill is a solution which is necessarily limited in scope and vision, the Holistic Dialogue Approach provides for a comprehensive, top-down, conversational perspective of the entire digital ecosystem.
Reply drew together experts from its international companies in Germany, the United Kingdom and Italy to form a Practice for Voice Machine Interfaces. The aim is to support enterprises in embracing the next digital revolution, enhancing brand safety and dramatically boosting efficiency and customer satisfaction.