Reply is the place to meet an incredible variety of enthusiastic, passionate, ideas-driven people, who want to make a difference and an impact.Would you like to know more?
2 - 3 February 2016
Munich, MTC Munich
LOCA is the international Conference on location technology and service in retail, logistics, aviation & travel, hosted by the Location Based Marketing Assosciation (LBMA). Since 2012 the Conference has become the leading international event, bringing together all stakeholders from the ecosystem.
LOCA Conference 2016 in Munich focuses on bridging online with offline worlds. That topics that are discussed by representatives of companies from all over Europe comprise among others: new technologies, in-store concepts and different possibilities for automation of processes, Indoor Navigation, Payment of now, Loyalty and Customer Care, IT and warehouse management, as well as marketing and advertising – all are part of the diversified field of location-based services and marketing automation tools.
Open Reply and Profondo Reply are present with their own stand.
Thomas Brommund, Partner at Profondo Reply, participates in a panel discussion on 2nd February arguing that
location commerce is the real-life digital experience.
The contribution stresses the importance of Marketing Automation for location-based marketing and enhanced Shopper Experience.
Thorben Fasching, Partner at Open Reply contributes to the debate postulating that Everything that can be connected, will be connected and focusing on the changes in retail triggered by the concept of 'connect'.
3rd February Filippo Rizzante, Reply CTO, delivers a keynote about:
New technology for in-stores with sensoric.
For further information:
LOCA Conference 2016 Munich