23 february 2016
Forge Reply, the Reply Group company that specialises in the development of games for mobile devices, smartphones and tablets, and in helping businesses implement new ways of communicating and relating digitally, has partnered with
Daikin, the Japanese multinational world leader in air conditioning systems. The two companies have developed and launched the
Daikin YEAR app, an augmented reality calendar that facilitates seamless interaction with its users throughout the year.
The Daikin calendar is a regular tradition for the company. However, this year, in order to provide a completely innovative
digital experience for its users, the app was enhanced and has become more engaging thanks to the introduction of the augmented reality technology. Users have the ability to interact with the calendar, thus discovering the latest content it has to offer.
Forge Reply partnered with Daikin, making available all its expertise in
Augmented Reality and
App Design. Forge Reply's graphic designers and developers combined their skills to support Daikin's graphic designers in the creation of markers that allow the calendar to come to life and to launch the
Daikin YEAR app. Thanks to the Daikin YEAR app users are able to interact with the calendar on their device and to discover, each month, the latest Daikin innovations.
Augmented Reality functionality provided by the Daikin YEAR app, through the images made available by the
2016 Daikin Calendar, users can view digital content such as videos and 3D figures, e-catalogues, Web pages or specific advertising pages that are dedicated to the Daikin world. Currently, three unlocked content areas are available. In the first, Pichonkun, the famous Daikin dew droplet icon, introduces the calendar, while in the second area, a theme connected to the month of January has been captured, where users have the chance to enjoy Pichonkun’s skiing adventures. To discover the theme connected to the month of February, download Daikin YEAR app and focus the 2016 Daiking Calendar. The content is only available towards the beginning of the month, thus keeping users engaged throughout the year.
Daikin is providing users with an entirely
new experience with the help of Forge Reply, which has already partnered with the company in the implementation of the
Daikin 3D app. A digital and enhanced experience designed to keep the interest and attention of the user alive while discovering new content which Daikin makes available over the course of twelve months.
Daikin YEAR app is already available for download from the
App Store and
Google Play for smartphone and tablet.
Daikin Industries Ltd. is the Japanese multinational world leader in air conditioning systems for residential, commercial and industrial applications. With more than 70 production sites, Daikin represents “comfort for life” in over 140 countries around the world. Founded in 1924, Daikin occupies a leading position in the market thanks to the company's constant commitment to pursuing goals focused on innovation through the development of cutting-edge technologies in terms of sustainability, energy efficiency and the reduction of CO2 emissions. Daikin is a dynamic company that is always looking towards the future. It is committed to a global focus, and is able to anticipate consumer needs and trends in terms of design and aesthetics. Daikin has been operating in Europe since 1973, with production facilities in Belgium, the Czech Republic, Germany, Turkey, the UK and Italy since 1968. The Daikin Air Conditioning Italy S.p.A subsidiary was established in 2002. The company has four branch offices, ensuring a widespread presence to professional and private clients throughout Italy. The headquarters of Daikin Italy are located in San Donato Milanese (MI), where the company’s management functions reside.
Forge Reply is the Reply Group company that specialises in the development of games for mobile devices, smartphones and tablets, for both the business and consumer markets. Forge Reply focuses on the development of 2D and 3D titles and games available in the main App Stores, and in helping businesses implement new ways of communicating and making connections. These activities are based on concepts of interaction and involvement typical of gaming, such as problem solving, engagement and teamwork. Through gaming, companies gain a new channel to reach their customers, to launch new products and to create new perceptions of their brand in the market. They can also use gaming as a means of devising innovative ways to train and develop their workforce. www.forgereply.eu