Social Networking solutions

How Social Networking and Crowdsourcing can boost your business 0

Social Media Marketing

Best Practice

Social branding, the new paradigm for business communication

The term "Social Branding" embraces all the modern brand-communication and -presence activities aimed at building a relationship/conversation with the brand’s consumer base.


Case Study

Cre@Sito a new home for your website

Whether you’re a beginner or an experienced website builder, Cre@Sito was created with you in mind. Simple and intuitive​​ make it easy for anyone to build and manage a website.

Watch the Video!

Crowdsourced Video Production

Best Practice

Video Production gets Social

By creating concepts and videos through collaborative approaches, Brands are able not only to include end consumers in the creative process, thus improving message effectiveness, but also to build attachment to the product among those who see themselves as its champions.

Employees Collaboration

Case Study

Driving Adoption of Digital Collaboration Tools: The Coca-Cola Enterprises Project

With the support of Reply, Coca-Cola Enterprises has successfully communicated the benefits of its new digital collaboration tools.

Driving Adoption of Digital Collaboration Tools The Coca-Cola Enterprises Project 0

Social Media

Best Practice

Social Learning

The use of Social Media in companies’ external communications is now an established practice (especially in big business). And yet it is important to realise that a real 2.0 company is one that also uses collaborative tools internally as an expression of a company culture that is open to dialogue with employees and stakeholders in order to become more sustainable and, in the most advanced cases, more productive.


Press Article

Social media command center opened in Munich

Arlanis Reply has opened the first social media command center in continental Europe, offering companies an opportunity to listen in on relevant global online discussions of their brands.

Social Media


Arlanis Reply Social Media Command Center

Social Media plays a powerful role in growing your business. It is effectively now an additional customer communication channel, alongside call centres, stores and phones. With the opening of the first Social Media Command Center in Continental Europe running on technology, Arlanis Reply is enabling companies to listen to global communications across the social web in real-time and in a completely new way.


News & Communication

Arlanis Reply opens the first Social Media Command Center in Germany powered by Salesforce Radian6™

Arlanis Reply, the Reply Group’s company specialising in Salesforce solutions, opens in Munich its first Social Media Command Center powered by Salesforce Radian6. The Center is a dedicated area where brands can listen and engage in social conversations.


News & Communication

Cluster Reply wins Microsoft best Windows 8 Partner award

Cluster Reply, a Reply Group company specialising in consulting and systems integration services on Microsoft technologies, has won the Microsoft best Partner award for the skills and abilities demonstrated in the implementation of Desktop Deployment projects on Windows 8.

behavioural finance

Case Study test your understanding before you invest

"Investimente" is an initiative created using TamTamy, the Reply Group solution for developing Enterprise Social Networks and Communities, for Schroders, one of the world’s leading asset-management groups. The project is based on the science of behavioural finance, it turns theory into practice, offering financial advisers and promoters a useful and innovative tool that is accessible on the move and easy to use in their everyday work.

Social Engagement

Case Study

Napisan on Facebook with Reply

Bitmama has taken the theme of hygiene and made it social, by getting Napisan on Facebook and starting an ongoing conversation with its fan base. The social strategy involved opening and populating the hygiene and disinfection brand’s Facebook page and generating traffic through publishing plans and special initiatives.

Napisan on Facebook with Reply  0


News & Communication

Microsoft and Cluster Reply back Hybrid Cloud to support flexible growth

A strategic partnership to guide Italian companies through a process of innovation in line with business priorities. At the Italian launch of Windows Server 2012, Microsoft and Cluster Reply announced an international partnership for Hybrid Cloud, so extending the existing relationship, which has seen the companies collaborate over many years to offer strategic consultancy and advanced technology solutions that meet the business needs of companies of all sizes and in all sectors.



Growth and new market challenges: ’Social Enterprise’ as a successful model fot the competitive company

4cust Reply took part in the Workshop "Growth and new market challenges: ’Social Enterprise’ as a successful model fot the competitive company". The conference was held in Altavilla Vicentina (VI) on 18 October 2012.


News & Communication

Starbytes, Reply’s crowdsourcing platform, is now available to Italian companies

Reply has made its Starbytes™ ( crowdsourcing platform available to Italian companies looking to make use of this new way of developing projects, digital products and services.