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Reply!, Inc. Appoints David Greene as Vice President of Client Services & Development

WALNUT CREEK, CA (July 19, 2004) – Reply! Inc., the leading provider of online service marketplaces, today announced that industry veteran David Greene has joined the company as vice president of client services and market development. In this capacity, Greene will ensure that all of the company's customer service levels operate optimally and that clients are empowered to make the best use of Reply!'s services and tools to be successful.

"David has excellent experience directing sales and customer service teams with start-ups as well as publicly traded companies," said Reply! CEO Payam Zamani. "David's track record and proven ability to lead teams in fast-growing companies will be valuable to Reply!, as the company continues to grow its market presence."

Prior to joining Reply!, Greene was director of automotive retail strategy for Maritz Research. Greene's experience also includes serving as vice president of sales and dealer network operations for Autoweb.com, one of the first publicly traded online auto buying services.

Greene has been in the automotive industry since 1980. He was an early advocate of customer-focused selling strategies while maintaining bottom line results. His outstanding presentation skills and ability to effectively relate to the real world challenges of today's retail sales environment make him a popular speaker, motivator and performance coach.

"David has been a visionary in strategizing and implementing world class service organizations and we are certain that his years of experience guiding several successful companies will greatly benefit Reply!," Zamani said.

About Reply! Inc.
Reply! Inc., (formerly Next Phase Media, Inc.), is the leading provider of online service marketplaces, where consumers are matched with qualified professional service providers. Reply!'s online service portal - www.reply.com - provides services to consumers in the following industries: residential real estate; automotive; home improvement; moving services; financing; and insurance. Reply!'s online service marketplace is serviced by referral programs including: iMotors; OpenAuto; RealtyNow; AgentConnect; iCastle; and CarClub. Privately held, the company has 90 employees and is headquartered in Walnut Creek, Calif.