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Reply! Executives to Present at InmanNews Real Estate Connect SF 2006

Chat One-On-One with Reply! Chairman and CEO Payam Zamani and Learn Innovative Customer Acquisition Strategies from EVP Sean Fox

Walnut Creek, CA – July 24, 2006 – Reply!, Inc. (www.reply.com), a leading provider of online consumer services and performance-based e-marketing solutions, today announced that the company's Chairman and CEO, Payam Zamani, will participate in the Meet the Leaders forum at InmanNews’ Real Estate Connect Conference on Thursday, July 27, 2006, between 2:00 p.m. to 3:00 p.m. Mr. Zamani will be available to discuss one-on-one the Company’s hot new online service scheduled to launch later this summer. All attendees are welcome.

Sean Fox , Executive Vice President of AgentConnect, a division of Reply!, will participate in the panel The Web, Its Opportunity and Its Limitations for Real Estate Consumer Acquisition, Wednesday, July 26, 2006 at 9:00 a.m. Additionally, Reply! will sponsor, and Mr. Fox will moderate the roundtable discussion on The Best Methods for Finding Buyers NOW, Thursday July 27, 2006, at 5:00 p.m.

The conference is being held July 26-28, 2006, at the Palace Hotel in San Francisco, CA.

About Reply!, Inc.
Since it’s founding in 2001 by a team of e-commerce veterans, Reply! has become the leading provider of online consumer services in its commitment of “making life’s big decisions easier”™. Reply! provides consumers with free-of-charge access to valuable services and decision making tools currently in two core industries: real estate and automotive, with continuing expansion into other major categories. Reply!’s comprehensive family of online trade brands - RealtyNow®, AgentConnect®, Connecting Neighbors®, and iMotors® - provide a highly effective model of performance based e-marketing solutions to locally targeted service providers.

Based in Walnut Creek, CA, Reply! has experienced significant overall expansion and success. Within the last 12 months, Reply! has expanded its workforce to over 250, secured a funding round of $17 million, and made a series of important executive management hires. To learn more about Reply!, visit www.reply.com.